
💡 What happens when a seemingly brilliant retail innovation completely flops?
Super-Pharm is Israel’s leading pharmacy and beauty retailer – and at the same time, one of the country’s most advanced retail ecosystems. With 8 million monthly website visitors, an award-winning AR shopping experience, and a strong focus on AI and digital transformation, success seems inevitable.
But even here, not every idea works.
In this episode of the Retail Reality Show, our hosts Yael and Nicolas talk to Michael Mitrani, VP Digital & Innovation at Super-Pharm, about the key lessons from both successful and failed retail innovations.
🎧 Tune in now to learn why failure is often the best teacher in retail innovation!