In this episode of the Remote Work Tribe podcast, we chat with Jacob Bank, founder and CEO at Relay.app. We discuss AI agents, creating a marketing setup with AI tools, the importance of taste and editing skills, founder-led marketing, future-proofing your career, and more.
Episode Timestamps:
- What excites Jacob the most about AI? (0:56)
- What is Jacob’s content marketing setup? (2:09)
- What is an AI agent? (4:53)
- How do you ensure whatever you do with AI is on brand and meets your standards? (7:14)
- Reconciling AI as a tool that facilitates life as well as the difficulties of clarity that are unlikely to be automated. (10:59)
- Content marketing's current and future state. (13:21)
- Scaling personalized founder-led marketing? (18:32)
- Ensuring brand equity across your organization. (19:50)
- Ensuring cultural alignment in your company. (22:36)
- Why does founder-led marketing come naturally to Jacob? (23:37)
- Are SaaS tools at risk given the barrier to creating tools is so much lower? (26:55)
- Why do product marketers generally start by trying to create their own CRM? (29:52)
- Skills that may increase in value in the near future. (31:20)
- What will happen to entry-level jobs now that we have AI? (33:33)
- What keeps Jacob up at night regarding AI? (37:14)
- How to level up your skills and future-proof your career? (40:02)
We hope you enjoy it!
Links mentioned on the podcast
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