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The Remarkable Project
Jay Tinkler
78 episodes
4 days ago
The Remarkable Project helps business owners, optimisers and curious marketers to push past the "same-same" world of marketing into a world of unexpected customer experiences, word-of-mouth and a more compounded approach to marketing. Each episode weaves the path that experts including scientists, entrepreneurs, creatives, innovators and more, have used to build businesses that people feel compelled to talk about. Come and join the journey if you have been asking:- How to improve word of mouth for a small business- How do I improve my customer experiences?- What tools should I use for building a community?- How do I write a marketing plan around word of mouth?- How do I change my sales to have greater impact?- How do I measure Word of Mouth in my business?
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Marketing
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All content for The Remarkable Project is the property of Jay Tinkler and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Remarkable Project helps business owners, optimisers and curious marketers to push past the "same-same" world of marketing into a world of unexpected customer experiences, word-of-mouth and a more compounded approach to marketing. Each episode weaves the path that experts including scientists, entrepreneurs, creatives, innovators and more, have used to build businesses that people feel compelled to talk about. Come and join the journey if you have been asking:- How to improve word of mouth for a small business- How do I improve my customer experiences?- What tools should I use for building a community?- How do I write a marketing plan around word of mouth?- How do I change my sales to have greater impact?- How do I measure Word of Mouth in my business?
Show more...
Marketing
Business
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058: Generating Referrals Naturally with Stacey Brown Randall
The Remarkable Project
52 minutes 11 seconds
2 years ago
058: Generating Referrals Naturally with Stacey Brown Randall

In this episode of The Remarkable Project Jay speaks with Stacey Brown Randall, an expert, coach and keynote speaker on the subject of referrals, about why it’s crucial to understand what’s REALLY happening when a referral takes place, how to define referrals and why it’s important to distinguish them from other forms of word-of-mouth, and the biggest misconceptions about why someone will or won’t refer your business.

Stacey Brown Randall is a referrals expert and coach, author, keynote speaker, and Podcast host.

She believes the easiest way to grow a business is through referrals, but knows that going after them can feel awkward. Even desperate. So, Stacey teaches business owners how to generate referrals naturally – without asking, manipulating or incentivising – to ensure that they don’t have to compromise their values or their relationships as they go about it.

Her focus areas are business owners in the legal, financial, professional services, real estate and design industries, and she’s the multiple award-winning author of ‘Generating Business Referrals Without Asking’.

Stacey also hosts the ‘Roadmap to Grow Your Business’ Podcast and speaks nationally on the topic of building long term success through quality referral generation.

Remarkable Takeaways

  • Why it’s crucial to understand what’s REALLY happening when a referral takes place.
  • How to define referrals and why it’s important to distinguish them from other forms of word-of-mouth.
  • The biggest misconceptions about why someone will or won’t refer your business.

Connect with Stacey

Find her on Linkedin and Instagram

Learn more about her work and book with a visit to her website

 



 

The Remarkable Project
The Remarkable Project helps business owners, optimisers and curious marketers to push past the "same-same" world of marketing into a world of unexpected customer experiences, word-of-mouth and a more compounded approach to marketing. Each episode weaves the path that experts including scientists, entrepreneurs, creatives, innovators and more, have used to build businesses that people feel compelled to talk about. Come and join the journey if you have been asking:- How to improve word of mouth for a small business- How do I improve my customer experiences?- What tools should I use for building a community?- How do I write a marketing plan around word of mouth?- How do I change my sales to have greater impact?- How do I measure Word of Mouth in my business?