#66 Marketing Copy That Sells Itself? The AI-Backed Strategy Revealed

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The Rectified Podcast

Sandy Dedeian

79 episodes

1 week ago

Unleash the true potential of your direct-to-consumer brand with the Rectified Podcast. Dive into real conversations with fellow founders and experts who share authentic insights to help you scale your direct-to-consumer business. Experience clarity over confusion and take actionable steps as you listen, learn, and grow. If scaling your brand feels daunting, join us now and transform your journey into success!

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Marketing

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#66 Marketing Copy That Sells Itself? The AI-Backed Strategy Revealed

The Rectified Podcast

32 minutes 48 seconds

6 months ago

#66 Marketing Copy That Sells Itself? The AI-Backed Strategy Revealed

Welcome to a new episode of the Rectified Podcast! Join us as we delve into the world of copywriting with expert Evelina Kaganovich.

In this episode, Evelina shares her journey into copywriting, the importance of understanding your audience, and how strategic copy can impact your marketing efforts.

Learn practical tips on tailoring your content for different platforms, leveraging AI tools, and ensuring consistency in your brand voice. Discover real-life examples of how small tweaks in copy can lead to significant conversions.

00:00 Welcome and Introduction

00:48 What is Copywriting?

01:35 The Importance of Understanding Your Audience

02:38 Evelina's Journey into Copywriting

05:12 Effective Copywriting Strategies

21:48 Using AI in Copywriting

30:39 Working with Evelina

32:41 Conclusion and Farewell

Evelina’s Website: http://www.evelinakreative.com/

Evelina on LinkedIn: https://www.linkedin.com/in/evelinakreative/

Email subject line swipe file: https://evelinakreative.ac-page.com/subject-line-swipe-file-for-fashionpreneurs

How to hire a copywriter guide: https://evelinakreative.ac-page.com/guide-to-hire-a-copywriter

Find me here: Instagram: https://www.instagram.com/sandydedeian/ TikTok: https://www.tiktok.com/@sandydedeian LinkedIn: https://www.linkedin.com/in/sandydedeian/

⚡️Subscribe to our Substack and receive the podcast in your inbox ➡️ https://sandydedeian.substack.com/