Welcome to the Recruitment Entrepreneur podcast. In this episode, we are joined by Venatrix's  Business Development Director, Sophie Allen. Sophie started her recruitment career in 2013 with Elaine Tyler at Celsius Graduate Recruitment Limited based in Manchester. Fast forward 2 years, Elaine decided to launch her own recruitment business, Venatrix, and asked Sophie to support the business in winning new clients. Sophie joins us today to talk about the value of personal branding and relationships to help become a successful recruiter. Episode Overview: [01:16] Sophie's experience before joining Venatrix [02:59] At the beginning of Venatrix [03:54] Motivation to win new clients in a start-up business [05:13] Sophie's journey in her personal branding [06:54] The evolution of Sophie's personal branding and use of LinkedIn [09:45] How has the tougher market affected the SaaS industry [12:24] Launching the Venatrix Podcast - Season 1 Business Baby [14:30] Sophie's experience in career growth within a start-up business [16:12] Keeping the personal touches whilst remote working in France [19:27] Looking towards motherhood & continued personal branding [20:33] Sophie's predictions of the market [21:59] Sophie's advice on those looking at starting within recruitment & advice on personal branding   Links & Resources: The Venatrix Podcast - https://open.spotify.com/show/4XGnmRG56Tb8Wz7U6y1muQ?si=f5159ba0ba5e43b8 Venatrix LinkedIn - https://www.linkedin.com/company/venatrix Sophie's LinkedIn - https://www.linkedin.com/in/sophievenatrix/ Venatrix Website - https://venatrixuk.com/