In this episode of the Rebuilt Parish Podcast, Mackenzie Coble and Michael Morrison, Partner Parish leaders from Holy Spirit Parish in Grand Rapids, Michigan,  share the story of how they revitalized their parish’s digital presence. They walk through the rebranding process, highlight key communication strategies, and explain how they leveraged tools like Canva, social media, and live streaming to better engage their community. From building a clean email list to tailoring messages for different platforms, Mackenzie and Michael offer practical insights that any parish can apply. They also reflect on the challenges of digital discipleship and the importance of starting small, staying intentional, and connecting personally with parishioners. Whether your parish is just beginning its digital journey or looking to take things to the next level, this conversation offers both inspiration and actionable steps to help you grow your digital outreach and engagement. Get our FREE Communications Resources here: https://www.rebuiltparish.com/communications-resources   Takeaways Digital marketing can significantly increase parish engagement. Understanding your audience is essential for effective communication. Visual content outperforms text-heavy messages. Canva is a user-friendly tool that simplifies parish design needs. Personal engagement leads to increased parishioner involvement. Live streaming helps connect with those who can’t attend in person. Maintaining a clean email list is key for successful outreach. Collaboration with parishioners enhances digital ministry efforts. Learning from other parishes can spark fresh ideas and strategies. Flexibility and openness are crucial in navigating digital transformation. Chapters 00:00 – Introduction to the Guests and Their Roles 01:32 – The Shift to Digital Marketing and Communication 03:08 – Initial Digital Presence and First Steps 05:10 – Utilizing Canva for Visual Communication 06:50 – Key Moments of Impact in Digital Efforts 10:44 – Tools and Platforms for Digital Outreach 12:24 – Tailoring Messages for Different Platforms 14:10 – Engagement Through Personal Connection 17:14 – Creative Direction in Video Content 20:18 – The Evolution of Live Streaming in the Parish 22:05 – Transitioning to Digital Outreach 30:14 – Engagement and Community Building 37:14 – Overcoming Challenges in Digital Discipleship41:39 – Advice for Improving Digital Presence Keywords digital marketing, parish communication, community engagement, social media, church outreach, digital discipleship, rebranding, live streaming, Canva, parish growth Rate, Review, & Follow us wherever you listen to podcasts!    “I love the Rebuilt Podcast! It’s helping my parish make strides in parish renewal!” If that sounds like you, please consider rating and reviewing our show! This helps us support more people just like you, take steps towards parish renewal and making disciples. Be sure to give us 5 stars, write a review and share what you loved most about the episode!  https://www.rebuiltparish.com/     facebook.com/rebuiltparish instagram.com/rebuiltparish  https://www.linkedin.com/company/rebuilt-parish/  https://www.youtube.com/@rebuiltparish