
In this episode of the Real Math of Business podcast, Alena Bennett speaks with Yvonne Hilsz, a master sales coach, about the duality of the math and people sides of business. They discuss the importance of mindset in sales, the role of data in performance management, and the need for individualised coaching to elevate team performance. Yvonne shares insights on hiring a CFO, budgeting challenges in a volatile economy, and the significance of creating a sustainable sales culture. The conversation emphasises the importance of understanding sales cohorts and the cost of missed opportunities in business.To reach out to Yvonne:https://www.yvonnehilsz.com/https://www.instagram.com/yvonnehilsz/?hl=enhttps://www.linkedin.com/in/yvonnehilsz/And to take the "Sell with Confidence" Quiz:https://yvonnehilsz.outgrow.us/SWC?kuid=eae22bf3-4ef2-4b82-821c-95041ab16d6a-1754021696&kref=e7j6N04ObL9cThe Real Math of Business with Alena Bennett is a podcast where we look beyond the numbers in business; where people serve people, and the maths just works.Chapters00:00 Introduction to Sales Mastery05:00 Interview with Yvonne Hilsz06:48 The Money Mindset in Sales10:09 Expecting a Yes: The Key to Sales Success15:41 Understanding Performance Types in Sales19:39 Coaching High Performers Effectively25:52 The Cost of Underperformance31:44 The Importance of Coaching in Business36:09 The Role of Money in Performance40:56 Balancing Short-Term Gains with Long-Term Relationships44:08 Leadership Culture and Its Impact on Sales48:33 Data-Driven Decisions in Sales Management54:10 Listener Question: What to Look for in a CFO in 202559:57 Building Effective Leadership Dynamics