If you lead a business, a team, or a department, this episode is for you.
Phil sits down with certified EOS Implementer Laura Rerucha for a masterclass on how to create vision alignment, build a culture of accountability, and drive results–without burning out your people.
With a unique background spanning engineering, sales leadership, and entrepreneurial ops, Laura breaks down how EOS (Entrepreneurial Operating System) gives leaders the tools to execute with clarity and consistency.
You’ll learn how to:
Translate a 10-year vision into this week’s priorities
Create a culture of ownership and execution
Use quarterly rocks and weekly scorecards for traction
Avoid the most common leadership traps
Implement behavioral core values that actually shape culture
Whether you’re running a 5-person startup or a 500-person division, Laura shares why EOS is so widely adopted–and how it can immediately transform your meetings, your morale, and your momentum.
0:00 Intro
1:24 Laura’s journey from corporate to entrepreneurial ops
4:09 The experience that became her MBA
6:32 Why most visionaries misunderstand their teams
10:21 What EOS actually is (and isn’t)
13:34 Breaking down the 10-year to 90-day roadmap
20:59 Rocks, accountability, and how traction is built
24:15 How to actually build culture with core values
27:01 Hiring with clarity
30:15 Accountability charts vs. org charts
34:12 Solving issues and why scorecards matter
37:35 Conflict, clarity, and letting go of chaos
43:10 Final thoughts + how to connect with Laura
Resources Mentioned:
📚 Traction by Gino Wickman
📚 Get a Grip by Gino Wickman
Connect with Laura:
🌐 EOS website: https://www.eosworldwide.com/laura-rerucha
🔗 LinkedIn: https://www.linkedin.com/in/laurarerucha
Follow @PhilOnPurpose
