Ever wonder why you aren't making the progress you know your work deserves, despite implementing allll the advice about how to grow your coaching business? 😕
Ready to take all the ingredients of your scattered passion project and turn it into a thriving, sustainable coaching business? 🥰
If so, this conversation with the brilliant Katrina Court, aka The Wing Mama, Matrescence Coach for Career Mums, will inspire you no end.
In this episode, Katrina shares openly about her experience of working with me in Fruitful Founder™️, my business mentorship programme for coaches, where she refined an existing coaching programme into one she truly believes in that actually sells, The Liberated Mama™.
She shares vulnerably about the fact her coaching business had started to feel like 'a scattered passion project' instead of a viable business, and she was even starting to wonder if she might have to go back to her corporate 9-5. 😔
Katrina talks about how by zeroing in on a very particular stage in her ideal client's situation enabled her to go even deeper with her Mindreader Messaging™ so that her social content is now bolder than ever and now connects with people who are actually ready to work with her.
All of this deep work into her 'why' and ideal client enabled her to enrol 3 new 1:1 coaching clients into her brilliant new signature programme soon after launching, completely rebrand her business and attract more corporate opportunities.
But perhaps more importantly she has fallen back in love with her work and is excited for what's ahead. 🎉
Useful links:
I'm opening up 5 early spaces, with some juicy summer bonuses for those who want to get started before the programme relaunches officially in September:
🍓 A whole month's complimentary access to all the content over August so you can get cracking on your new offer, messaging and lead-gen and start September strong
🍓Exclusive early access to my brand new custom GPT, The Mindreader Messaging Content Lab™ - lovingly co-created with my clients and trained in my Fruitful Founder Method™ - their initial feedback has been incredible.
🍓 2 x bonus 'body-doubling' sessions so you can stop 'faffing-around-on-Canva' (technical term!) and create magnetic content with the help of the The Mindreader Messaging Content Lab™ custom GPT.
Thank you so much for listening. 🙏
And if you enjoyed this episode, it would mean the world to me of you could rate, review, subscribe and even share the episode if you felt it could help another ambitious, purpose-led coach.
Are you going to sell or launch a new (or improved) coaching offer in September/ Q4, but don't yet have a pre-launch nurture strategy in place? 😳 - zero judgment if this is you btw!
Or maybe you've been thinking about creating a strategic coaching mini-offer that leads beautifully and authentically into your higher-ticket, signature coaching programme, but aren't sure where to start. 🤯
If you resonate with either of these two statements, you're going to want to tune into this episode because I'll be digging into the small but mighty strategic power of a feel-good, mini-offer in your coaching business ecosystem. 🤩
In this episode, you'll discover why creating and selling a feel-good coaching mini-offer this summer could super-charge your sales this September.☀️
USEFUL LINKS:
Thank you so much for listening. 🙏
And if you enjoyed this episode, it would mean the world to me of you would take the time to rate, review, subscribe and even share the episode if you felt it could help another quietly ambitious, purpose-led coach.
How would it feel to know you're going into the summer holidays with a nice little cash injection, without being tied to Zoom while the sun shines? 😎
Maybe you want to work fewer hours over the summer holidays - but make every minute count, so you can truly switch off the rest of the time. 🧘🏽♀️
If you resonate with either of these two statements, you're going to want to tune into this episode because I'll be digging into the 4 key steps you need to take to create a breezy, feel-good summer coaching mini-offer that fits around your summer plans and sells like hot cakes. 🥞
In this episode, you'll discover the easy, feel-good way to create a little cash-injection in your coaching business over the summer holidays; without missing out on any of those sun-drenched 🤞 precious summer moments with your loved ones. ☀️
USEFUL LINKS:
Thank you so much for listening. 🙏
And if you enjoyed this episode, it would mean the world to me of you would take the time to rate, review, subscribe and even share the episode if you felt it could help another quietly ambitious, purpose-led coach.
Do you find yourself on discovery calls with prospective clients who say "sounds great, but let's keep in touch..." more often than you'd like? 😩
Are you fed up of creating content that sounds just like your competitor's? Maybe you're over-relying on 'how-to content' sharing your 'Top 5 tips to...' 👩🏫
If you resonate with either of these two statements, read on and tune into this episode because I'll be digging into the 7 key elements you need to include in your content marketing so you can finally stop attracting prospective clients who aren't quite ready to work with you. 🎉
In this episode, you'll discover the business-changing power of being able to create content that connects subconsciously with your Goldilocks dream clients, who are actually ready to work with you.
USEFUL LINKS:
Thank you so much for listening. 🙏
And if you enjoyed this episode, it would mean the world to me of you would take the time to rate, review, subscribe and even share the episode if you felt it could help another ambitious, purpose-led coach.
Have you ever found yourself trapped in the draining cycle of feast-or-famine in your coaching business? 🎢
Or felt paralysed with fear at the prospect of putting your brilliant coaching offers out into the world? 😱
If so, this conversation with the brilliant Tamsin Williamson - aka The Parenthood Coach - Life and Mindset Coach for Mums, will inspire you no end.
In this episode, Tamsin shares vulnerably about her experience of working with me in Fruitful Founder™️, my business mentorship programme for coaches, where she created her wonderful new signature coaching programme, The Gateway.
From the giddy highs of 'that moment' when she struck gold✨ and reconnected with her purpose, to the wobbly moments of self-doubt when the time finally came to share her new programme with the world.
Tamsin also shares how she was able to reconnect with her most powerful asset in business, her intuition, and finally take back control by creating a sustainable, grounded, more intentional ‘her-shaped’ business model and strategy.
All of which enabled her to enrol 8 new 1:1 coaching clients into her brilliant new coaching offers. 🎉
Useful links:
Thank you so much for listening. 🙏
And if you enjoyed this episode, it would mean the world to me of you could rate, review, subscribe and even share the episode if you felt it could help another ambitious, purpose-led coach.
Are you fed up of only a tiny fraction of your social media followers actually seeing the content you spend hours creating? 😣
Would you like to create an irresistible lead magnet that attracts dream prospective clients on repeat and gently nurtures them until they're ready to buy? 🤩
If either of these 2 statements resonate, this episode is for you so be sure to read on and tune in...
This is the 6th and final episode in this new mini-series where I've been talking you through 6 feel-good marketing strategies that will help you attract more coaching clients in the next 3 months, so you can finally get off the feast-or-famine rollercoaster. 🎢
No more relying on unpredictable referrals and ad hoc associate work! It's time to learn how to attract your own paying clients. 🧲
This mini-series has been inspired by my most-downloaded FREE resource, "6 Ethical Strategies to Attract More Coaching Clients in The Next 3 Months - The Fruitful Founder Method™️" which you can download here if you'd like to play along at home.
In this episode, you'll discover the business-changing power of inviting your social media followers into a cosy inner circle - your email community - with a Fabulous Freebie™️, or lead magnet, and then nurturing them with a Warm and Fuzzy Welcome Sequence™️.
I'll be talking about my approach to creating a lead magnet that not only grows and nurtures an audience of prospective Goldilocks ideal clients but also creates demand for your signature coaching programme.
Don't forget you can get started for FREE - download the workbook that supports this mini-series here and work through the coaching prompts to start creating your own Fabulous Freebie™️ so you can start attracting paying clients into your new coaching programme in the next 3 months.
USEFUL LINKS:
Thank you so much for listening. 🙏
I would absolutely love to hear from you if you've enjoyed the shorter format of these bite-size mini episodes. Send me a DM on on instagram @thehappystartupcoach.
And if you enjoyed this mini-series, it would mean the world to me of you would take the time to rate, review, subscribe and even share the episode if you felt it could help another ambitious, purpose-led coach. Thank you! 🙏
Are you starting to feel like you're blending into the sea of coaches who do similar things to you? 🫥
Are you ready to own all your quirks and uniqueness and claim your title as THE go-to coach in your field? 🌟
If either of these 2 statements resonate, this episode is for you so be sure to read on and tune in...
This is the 5th of 6 episodes of my new mini-series, designed to be super snack-able so that they fit into your busy day.
Over the next 6 bitesize episodes you'll learn 6 feel-good marketing strategies that will help you attract more coaching clients in the next 3 months, so you can finally get off the feast-or-famine rollercoaster. 🎢
This mini-series has been inspired by my most-downloaded FREE resource, "6 Ethical Strategies to Attract More Coaching Clients in The Next 3 Months - The Fruitful Founder Method™️" which you can download here if you'd like to play along at home.
In this episode, you'll discover the magnetic power of embracing all those parts of your personality, POV, story and experience that have made you the authentic, big-hearted coach you are today.
I'll be talking about my unique approach to dialling up YOU and creating a Magic Marmite Brand™️ in your coaching business so that you can magnetise more of your Goldilocks dream clients (and repel those who aren't).
My 3-day, brain-based marketing mini-course, The Golden Experience ✨ will help you climb inside the mind of your Goldilocks ideal client so you can infuse your content marketing and offers with even more magnetic Mindreader Messaging™️. Click here to get instant access for only £27.
And if you'd like to get started for FREE, download the workbook that supports this mini-series here and work through the coaching prompts to super-charge your own validation process so you can start attracting paying clients into your new coaching programme in the next 3 months.
USEFUL LINKS:
Thank you so much for listening. 🙏
And if you enjoyed this episode, it would mean the world to me of you would take the time to rate, review, subscribe and even share the episode if you felt it could help another ambitious, purpose-led coach.
Does creating content for your coaching business feel like a thankless, fruitless task where you're constantly feeding the hungry algorithms but with very little to show for it? 😒
Do you struggle to clearly convey the life-changing value of your brilliant work in your marketing because it feels too complex, nuanced or abstract? 🙃
If either of these 2 statements resonate, this episode is for you so be sure to read on and tune in...
This is the 4th of 6 episodes of my new mini-series, designed to be super snack-able so that they fit into your busy day.
Over the next 6 bitesize episodes you'll learn 6 feel-good marketing strategies that will help you attract more coaching clients in the next 3 months, so you can finally get off the feast-or-famine rollercoaster. 🎢
This mini-series has been inspired by my most-downloaded FREE resource, "6 Ethical Strategies to Attract More Coaching Clients in The Next 3 Months - The Fruitful Founder Method™️" which you can download here if you'd like to play along at home.
In this episode, you'll discover the business-changing power of being able to create content that connects subconsciously with your Goldilocks dream clients.
I'll be talking about my brain-based approach to creating content that both connects (and converts) Mindreader Messaging ™️.
COMING SOON... my 3-day, brain-based mini-course, Golden ✨ to help you climb inside the mind of your Goldilocks ideal client so you can make your content marketing and offers even more magnetic to the right people.
And if you'd like to get started for FREE, download the workbook that supports this mini-series here and work through the coaching prompts to super-charge your own validation process so you can start attracting paying clients into your new coaching programme in the next 3 months.
USEFUL LINKS:
Thank you so much for listening. 🙏
And if you enjoyed this episode, it would mean the world to me of you would take the time to rate, review, subscribe and even share the episode if you felt it could help another ambitious, purpose-led coach.
Are you fed up of blending into a sea of coaches all saying the same thing, selling programmes that sound the same? 🤨
Maybe you've been trading time for money, selling low-ticket programmes or one-off coaching sessions that don't allow you to go really deep with your clients? 😕
If either of these 2 statements resonate, this episode is for you so be sure to read on and tune in...
This is the second of 6 episodes of my new mini-series, designed to be super snack-able so that they fit into your busy day.
Over the next 6 bitesize episodes you'll learn 6 feel-good marketing strategies that will help you attract more coaching clients in the next 3 months, so you can finally get off the feast-or-famine rollercoaster. 🎢
This mini-series has been inspired by my most-downloaded FREE resource, "6 Ethical Strategies to Attract More Coaching Clients in The Next 3 Months - The Fruitful Founder Method™️" which you can download here if you'd like to play along at home.
In this episode, you'll discover how to create a signature coaching programme that actually sells and that you'll be able to scale further down the line; positioning you as THE go-to authority in your field . No more blending in with all the other coaches who profess to do what you do.
You'll discover my unique system to creating a standout, irresistible coaching programme that packages up the unique way you help your Goldilocks dream clients a get results they're seeking.
If you'd like to get a taste of my Scalable Signature Solution™️ approach, you can download the FREE replay of my popular workshop, Signature, by clicking here. 💃🏻
And if you'd like another way to get started for FREE, download the workbook that supports this mini-series here and work through the coaching prompts to super-charge your niche clarity so you can start positioning yourself as the authority in your field and attracting more paying coaching clients in the next 3 months.
USEFUL LINKS:
Thank you so much for listening. 🙏
And if you enjoyed this episode, it would mean the world to me of you could rate, review, subscribe and even share the episode if you felt it could help another ambitious, purpose-led coach.
Have you ever ever poured your heart and soul into creating a new coaching offer that nobody bought? Ouch. (I have! 🙋♀️)
Like the idea of growing a waitlist of Goldilocks dream clients for your new programme BEFORE you've even launched it? 🤩
If either of these 2 statements resonate, this episode is for you so be sure to read on and tune in...
This is the second of 6 episodes of my new mini-series, designed to be super snack-able so that they fit into your busy day.
Over the next 6 bitesize episodes you'll learn 6 feel-good marketing strategies that will help you attract more coaching clients in the next 3 months, so you can finally get off the feast-or-famine rollercoaster. 🎢
This mini-series has been inspired by my most-downloaded FREE resource, "6 Ethical Strategies to Attract More Coaching Clients in The Next 3 Months - The Fruitful Founder Method™️" which you can download here if you'd like to play along at home.
In this episode, you'll discover the power of validating your new coaching programme before you share it with the world.
I'll be talking about my proven Validation Va Va Voom™️ Framework. A super-simple, authentic way to shore up your offer positioning and create a waitlist for your new programme before you even launch it. 🎉
And if you'd like to get started for FREE, download the workbook that supports this mini-series here and work through the coaching prompts to super-charge your own validation process so you can start attracting paying clients into your new coaching programme in the next 3 months.
USEFUL LINKS:
Thank you so much for listening. 🙏
And if you enjoyed this episode, it would mean the world to me of you would take the time to rate, review, subscribe and even share the episode if you felt it could help another ambitious, purpose-led coach.
Have you been resisting 'niching down' - even though you know it's the key to attracting more coaching clients - because it's always felt restrictive and risky? 😩
Maybe you've been going round in circles for months (or even years) trying to explain the value of your profound and life-changing coaching? 🤯
If either of these 2 statements resonate, this episode is for you so be sure to read on and tune in...
This is the first of 6 episodes of my new mini-series, designed to be super snack-able so that they fit into your busy day.
Over the next 6 bitesize episodes you'll learn 6 feel-good marketing strategies that will help you attract more coaching clients in the next 3 months, so you can finally get off the feast-or-famine rollercoaster. 🎢
This mini-series has been inspired by my most-downloaded FREE resource, "6 sustainable marketing strategies to attract more coaching clients in the next 3 months" which you can download here if you'd like to play along at home.
In this episode, you'll discover how to define your most profitable & purpose-aligned coaching niche. A topic that so many coaches - myself included! - can go round in circles with with for literally years.
You'll discover my unique purpose-powered system for 'nailing your niche' that doesn't involve putting yourself in a box and that feels really expansive, joyful and truly in service.
If you'd like to jump in and finally carve out your own most profitable and purpose-aligned coaching niche, so you can start positioning yourself as the authority in your field and attracting more paying coaching clients in the next 3 months, you can dig deeper into this topic with my self-paced mini-programme, Pinpoint Your Purpose and Profit Niche™️ by clicking here. 🎯
But if you'd like to get started for FREE, download the workbook that supports this mini-series here and work through the coaching prompts to super-charge your niche clarity so you can start positioning yourself as the authority in your field and attracting more paying coaching clients in the next 3 months.
USEFUL LINKS:
Thank you so much for listening. 🙏
And if you enjoyed this episode, it would mean the world to me of you could rate, review, subscribe and even share the episode if you felt it could help another ambitious, purpose-led coach.
Welcome to The Purpose and Profit Podcast, with me your host Sarah Clarke - aka The Happy Startup Coach.
I'm business mentor for purpose-led coaches, leadership coach and consultant, optimist and mother of 2 who stands by the philosophy that there is no 'right way' to grow your business, only the 'right way' for you.
I help big-hearted but quietly ambitious coaches package up their purpose and magic and attract more 'ready-to-grow' clients with a scalable signature programme that actually sells.
This is a podcast for ambitious, purpose-led coaches where strategy & self-discovery collide; helping you to grow a truly YOU-shaped coaching business that feels good, does good & makes you good money.
You'll learn brain-based marketing & sunny, soulful sales strategies; liberally sprinkled with nature-led insights.
I'll be having thought-provoking conversations with inspirational coaches who never quite fit the corporate mould—but found success by building their own profitable, purpose-led coaching businesses.
Get ready to shake off your corporate hangover, do things differently & grow a happy, profitable coaching business YOUR way.