Timestamps
01:40 – The role of curiosity in building a career
04:30 – From corporate insider to consultant
05:55 – Culture eats strategy for breakfast
08:08 – Career in public affairs consulting
09:38 – When to move on in your career
12:10 – Staying curious at 50 and beyond
14:27 – Is there a methodology for public affairs?
18:15 – Political stability as a business advantage
24:40 – Dominique's Public affairs framework
30:00 – Dangers of unstructured lobbying
33:50 – Responsibility in public affairs
41:30 – How AI transforms the discipline
49:33 – Why human connection still matters
50:11 – Public affairs with AI in next 5 years
56:25 – Rapid fire round
About Dominique Reber
Dominique Reber is a Partner at Hirzel.Neef.Schmid Counselors, Switzerland’s leading strategic communications consultancy. With experience at Swisscom, eBay, and economiesuisse, Dominique has spent over two decades bridging the gap between business and politics. He is also an advocate for professionalizing public affairs through structured methodology and training future consultants.
Episode Summary: In this episode, Dominique Reber shares his journey from studying history to becoming one of Switzerland’s top public affairs consultants. He explains why curiosity has been his lifelong driver, how culture trumps strategy, and why methodology is critical in lobbying.
Dominique also explores the role of AI in public affairs, the value of stability in democracies, and what the future holds for the discipline.
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