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Email benchmarks part II: How you should measure the success of your email marketing
The Pulse by Ortto
6 minutes 21 seconds
2 years ago
Email benchmarks part II: How you should measure the success of your email marketing
As promised in Part 1 on the perils of relying on industry benchmarks to measure the success of your email marketing, Travis Hazelwood returns to the discussion to talk through some practical steps you can take to both improve your email marketing strategy and gauge its success.