Kimberly Lipari is CEO of Valet, a WordPress agency. She had made the very intentional choice to remain a small agency. We talk about how Kimberly balances work and family life, plus the importance of human touch in agency work.
Kimberly introduces me to the tools that Valet relies on. She does a great job of selling me on the Bricks page builder that I've never used before. She thinks it has a lot advantages for WordPress agencies.
We discuss the evolution of Valet, and also her new project, The Modern Webmaster, aimed at empowering clients with knowledge about web development.
Check out Kimberly's agency at Valet.io.
00:00: Introduction to Valet and Its Meaning
02:01: Understanding Valet's Clientele
04:33: The Intentionality of a Small Agency
06:32: Balancing Work and Family Life
08:50: Revenue Streams and Client Relationships
10:12: Consulting and Problem Solving
11:23: Applying Engineering Skills to Web Projects
15:51: The Flexibility of WordPress
16:54: Tools for Managing Client Sites
19:06: The Importance of Human Touch in Maintenance
22:54: The Role of Staff in Client Management
24:11: Addressing Security Concerns
28:01: Exploring Client Needs and Solutions
30:06: Exploring Page Builders and Themes
39:19: The Evolution of Valet and Agency Life
49:14: The Modern Webmaster: A New Resource
57:26: Empowering Clients Through Knowledge