Carol Cavaleiro lives in Brazil and supports journalists across North and South America through her work at Indiegraf.

In this episode of the PublishPress Podcast, Carol discusses her journey from co-founding the fact-checking agency AusFatos in Brazil to becoming a product director at Indiegraf, a Canadian publishing platform.

We talk about misinformation, and the importance of community journalism to get genuine information to people. Carol and her clients need to use innovative ways to reach people including WhatsApp, audio versions of articles, and in-person events.

More about Indiegraf: https://indiegraf.com/

00:53 The Founding of AusFatos and Its Impact
03:33 The Evolution of Misinformation and Fact-Checking
08:31 Transitioning to IndieGraph and Product Development
13:07 Building a User-Friendly Platform for Publishers
18:47 The Role of Newsletters in Modern Publishing
22:52 Expanding into Latin America: Challenges and Opportunities
27:41 WhatsApp as a Communication Tool for Publishers
31:57 The Importance of Independent Distribution Systems
35:14 Navigating Security and Content Ownership
40:43 Spotlight on Innovative Publishers