From conceptualization to execution, Crowdfindervideo's Simon Elliott shares his expertise on what makes video work for magazine publishers, providing valuable insights and practical tips for industry professionals. In this video podcast, recorded live at the Publisher Podcast Summit, Peter Houston and Simon Elliott discuss the significant benefits of video podcasting for publishers, emphasising its role in audience growth and revenue generation. They explore the importance of building a structured video production process, the necessity of effective storytelling, and the challenges faced during the 'pivot to video'. Practical tips for starting a video podcast, editing content and enhancing viewer engagement are also shared, along with insights on how to present oneself confidently on camera. Watch the video podcast here. This video podcast episode was produced in partnership with Crowdfindervideo. You want the audience growth and engagement that come with video and audio but don’t have the hours in the day? Crowdfindervideo clients make the decisions on their content but we do the production work. We deliver the audio, video and social assets that turn your ideas into a consistent, multi-platform presence. We'll also do the thumbnails and show notes. We can even upload for clients.