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The Public Relations Podcast
ThePublicRelationsPodcast
177 episodes
2 days ago
Former journalist, broadcaster, news editor and current PR, explores PR ("public relationship" marketing, not just "press relations") techniques that actually work for serious startups and growing organisations. The show is a mix of short insights, sometimes from the field of PR work itself, sometimes discussions with other people, all talking about techniques you can try in bite-sized episodes of around 10 minutes in length. Find out more at: www.ThePublicRelationsPodcast.com
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Business
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All content for The Public Relations Podcast is the property of ThePublicRelationsPodcast and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Former journalist, broadcaster, news editor and current PR, explores PR ("public relationship" marketing, not just "press relations") techniques that actually work for serious startups and growing organisations. The show is a mix of short insights, sometimes from the field of PR work itself, sometimes discussions with other people, all talking about techniques you can try in bite-sized episodes of around 10 minutes in length. Find out more at: www.ThePublicRelationsPodcast.com
Show more...
Business
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TIP: "We need a quote in 30 minutes, or we're dropping the story." - Kayley Hamilton
The Public Relations Podcast
14 minutes 51 seconds
7 months ago
TIP: "We need a quote in 30 minutes, or we're dropping the story." - Kayley Hamilton

"We need a quote in 30 minutes, or we're dropping the story."

The problem you have is that your client is in back-to-back meetings today.

Do you tell the journalist you can't help and potentially lose a contact and possibly your client, or find another way? 

In this episode, award-winning former entertainment journalist turned PR agency founder Kayley Hamilton has been trying to find a solution and has discovered one. 

Kayley reveals not just the fact she's using AI, but how she does it. 

She also explains how to avoid generating fluff or inaccurate quotes. 

This is not another vague AI chat. This is practical, real-world PR execution for boutique and SME agencies that actually solves one of the most stressful pain points in comms today.

What you'll learn:

  • [03:30] How to avoid generic “AI-sounding” quotes

  • [07:15] The onboarding system that captures client tone perfectly

  • [11:50] Teaching AI to sound like your client (not a bot)

  • [17:00] How to stay fast without crossing the line into fluff

  • [21:10] How to keep journalists happy and your client off the phone


GUEST
Kayley Hamilton - CEO/Founder UPLVL Agency
LOCATION: LA, USA
Web: uplvlagency.com
SUBSCRIBE
- Video and Audio links here - https://thepublicrelationspodcast.com/listen/
Or search for "The Public Relations Podcast" on all good podcast apps
CONNECT WITH ME
- LinkedIn - https://www.linkedin.com/in/richard-midson/
- Website and newsletter - https://thepublicrelationspodcast.com/
GUESTS
- Check out: https://thepublicrelationspodcast.com/one-sheet/

The Public Relations Podcast
Former journalist, broadcaster, news editor and current PR, explores PR ("public relationship" marketing, not just "press relations") techniques that actually work for serious startups and growing organisations. The show is a mix of short insights, sometimes from the field of PR work itself, sometimes discussions with other people, all talking about techniques you can try in bite-sized episodes of around 10 minutes in length. Find out more at: www.ThePublicRelationsPodcast.com