Technique: Using AI to pitch better

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The Public Relations Podcast

ThePublicRelationsPodcast

177 episodes

3 days ago

Former journalist, broadcaster, news editor and current PR, explores PR ("public relationship" marketing, not just "press relations") techniques that actually work for serious startups and growing organisations. The show is a mix of short insights, sometimes from the field of PR work itself, sometimes discussions with other people, all talking about techniques you can try in bite-sized episodes of around 10 minutes in length. Find out more at: www.ThePublicRelationsPodcast.com

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Technique: Using AI to pitch better

The Public Relations Podcast

7 minutes 17 seconds

8 months ago

Technique: Using AI to pitch better

Can you get AI to take a long technical, scientific brief and use the same story to write a good pitch for a.....

1) Women's magazine

2) An online newspaper

3) AND a sports writer?

I tried using ChatGPT.

I pasted copies of previous articles by these people into GPT and asked it to re-pitch the technical brief in a way that would resonate with them.

This is what happened......

#pr#comms