Episode 16 - Customer Language Discovery: How to Speak Your Audience's Language (Not Yours)

https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/b1/90/bc/b190bc84-d49c-235e-a41f-d422a6fddb54/mza_9593336555749354706.jpg/600x600bb.jpg

The Prosperisus Pursuits Podcast

Segun Obayendo

23 episodes

3 days ago

Join the host Segun Obayendo for daily 10-15 minute episodes exploring entrepreneurship, brand building, and marketing with purpose. Each week dives deep into a focused topic through five daily segments packed with research insights and actionable strategies. Saturdays feature in-depth case studies with detailed analysis, while Sundays offer personal reflections. Your daily dose of practical wisdom for building a purposeful, profitable business. New episodes daily.

Entrepreneurship

Business

RSS

All content for The Prosperisus Pursuits Podcast is the property of Segun Obayendo and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

Business

https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/43622509/43622509-1748346317353-63c82b62d19ad.jpg

Episode 16 - Customer Language Discovery: How to Speak Your Audience's Language (Not Yours)

The Prosperisus Pursuits Podcast

12 minutes 10 seconds

4 months ago

Episode 16 - Customer Language Discovery: How to Speak Your Audience's Language (Not Yours)

Discover how to find and use your customers' exact language to dramatically improve your marketing results. In this episode of the Prosperisus Podcast, Host Segun Obayendo reveals proven frameworks for customer language discovery that work even if you don't have customers yet.

What You'll Learn:

• Customer language discovery frameworks for aspiring entrepreneurs

• How to research customer language using Reddit, Facebook groups, and online communities

• Psychology of word choice and why changing one word can boost conversions by 30%

• Real case studies: Mailchimp's 30% sales increase from simple language changes

• Free tools and templates for testing customer language before launch

• Common messaging mistakes that kill conversions (and how to avoid them)

Perfect for: Aspiring entrepreneurs, small business owners, startup founders, and anyone building a purpose-driven business who wants to connect authentically with their audience.