Episode 48: Stacey and Cate cover social proof

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The Property Diaries

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65 episodes

8 months ago

Welcome to the property diaries, our portal for introducing a diverse and exciting collection of podcast mini-series podcasts from our amazing community. I’m Cate Bakos and I run a buyer’s agency business that has assisted well over 1000 clients purchase their home or investment property. I meet so many impressive people in my day to day travels and through The Property Diaries, I’ve found a way to capture their stories to share with our listeners. To connect with us and for additional resources, visit www.thepropertydiaries.com.au

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Episode 48: Stacey and Cate cover social proof

The Property Diaries

41 minutes

4 years ago

Episode 48: Stacey and Cate cover social proof

Returning to record together in their 8th episode of this series, Cate and Stacey delve into this particular human behaviour and explore the potential cost of falling prey to social proof.

What is “social proof” in the world of property buying and why do buyers need to be prepared for this unexpected element? Stacey and Cate discuss how the wrong response to this phenomenon can lead to real property buying regrets. Understanding social proof and its role in our pre-purchase analysis can protect and position a buyer for success and confidence no matter what the “market” around them is doing.