Steve Strawbridge, President & CEO of Pop Warner, joins the show to discuss the legacy and future of one of America’s most iconic youth sports organizations. With a century of history behind it, Pop Warner has become the gold standard in youth football, cheerleading, and now flag football, helping millions of young athletes build character, confidence, and a lifelong love for sports.

Before leading Pop Warner, Steve spent over 20 years with the Philadelphia Eagles, building deep expertise in sponsorships, partnerships, and fan engagement. His career has been marked by growing brands, creating meaningful community connections, and expanding opportunities for athletes at every level. At Pop Warner, he’s using that experience to elevate the organization’s reach and impact, ensuring it continues to thrive in a changing sports landscape.

Fun fact: Pop Warner alumni include NFL legends like Tom Brady, Drew Brees, and Emmitt Smith—proof of the program’s role in shaping generations of elite athletes. Steve and his team continue to build on that tradition, blending grassroots development with a vision for the next 100 years of youth sports.

Podcast Chapters:

02:41 Steve Strawbridge's Journey in Sports Management

05:21 The Business of Football: Insights from the NFL

08:15 Assessing and Innovating at Pop Warner

11:19 The Role of Technology and Safety in Youth Sports

13:53 The Growth of Flag Football and Partnerships

16:35 Cheer and Dance: Expanding Pop Warner's Offerings

19:32 The Impact of Private Equity on Youth Sports

22:07 Future Goals for Pop Warner