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The Professional Artist Podcast: Art Business Transformations
The Professional Artist Association
17 episodes
1 week ago
If you want to make it in the art world, talent is key - but so is mastering the business side. The Professional Artist Podcast is where fine artists and commerce meet. Co-hosts Miguel L. Mayher and Cristina Demiany guide visual artists through an audio gallery, exploring how to show and sell your art, land commissions, apply for artist grants, license your art, and much more. This is where your art career begins to grow. Miguel L. Mayher is the Director of Education at the Professional Artist Association. Previously, he worked with Google Arts & Culture, striking partnerships with national museums. He is also a Global Economic Symposium Young Fellow and a One Young World Ambassador. Cristina Demiany is a Senior Art Business Coach at the Professional Artist Association. She formerly served as Senior Program Manager at Sotheby’s Institute of Art and as Executive Director of the National Children’s Chorus. The Professional Artist Association is a global organization dedicated to providing real-world education for visual artists, including painters, sculptors, and fine art photographers.
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Visual Arts
Arts,
Business,
Entrepreneurship
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If you want to make it in the art world, talent is key - but so is mastering the business side. The Professional Artist Podcast is where fine artists and commerce meet. Co-hosts Miguel L. Mayher and Cristina Demiany guide visual artists through an audio gallery, exploring how to show and sell your art, land commissions, apply for artist grants, license your art, and much more. This is where your art career begins to grow. Miguel L. Mayher is the Director of Education at the Professional Artist Association. Previously, he worked with Google Arts & Culture, striking partnerships with national museums. He is also a Global Economic Symposium Young Fellow and a One Young World Ambassador. Cristina Demiany is a Senior Art Business Coach at the Professional Artist Association. She formerly served as Senior Program Manager at Sotheby’s Institute of Art and as Executive Director of the National Children’s Chorus. The Professional Artist Association is a global organization dedicated to providing real-world education for visual artists, including painters, sculptors, and fine art photographers.
Show more...
Visual Arts
Arts,
Business,
Entrepreneurship
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Why a Positive Mindset is the Ultimate Tool for Artists
The Professional Artist Podcast: Art Business Transformations
25 minutes
2 weeks ago
Why a Positive Mindset is the Ultimate Tool for Artists

In this episode of The Professional Artist Podcast, mixed-media artist George Hall is featured by the Professional Artist Association (ProfessionalArtist.com/join), the world's fastest-growing global community for committed fine artists.

After a successful career as a textile designer, George transitioned to full-time painting, building a thriving online art business and reaching collectors worldwide through his creative mindset and digital expertise.

In this episode, George shares actionable strategies for turning a single successful artwork into a flourishing business, and best practices for using social media to connect with collectors and galleries. He also reveals key mindset shifts and daily habits that can help support your creative growth and sustain your artistic journey.

“If you can control what you think, you can control what you do. And having a positive mindset is so important, especially with art.”

– George Hall

Timestamps:

00:00 Introduction and George Hall’s Artistic Journey

01:06 From Textile Designer to Painter

02:51 The “Funk Series” and Becoming a Full-Time Artist

03:11 Building an Online Art Business

04:44 Selling Art During the Pandemic and Online Growth

05:57 Mastering Social Media and Gallery Relationships

07:00 Resilience, Rejection, and Embracing Technology

08:17 Finding His Signature Style and Creative Evolution

10:07 The Birth of The Optimist and Its Impact

14:27 Business Mindset and Sustaining Creative Success

16:28 The Role of Social Media and Community in Art

21:42 Positivity, Vision Boards, and Living a Creative Life

Access the members-only full unabridged conversation here:

https://hub.professionalartist.com/c/deep-dives-vault/george-hall

Links to artworks discussed:

  • His artworks can be seen in the YouTube version of this podcast here.

Resources:

  • Blue Thumb: https://bluethumbart.com/
  • Saatchi Art: https://www.saatchiart.com/

Connect with George:

  • Website: https://www.georgehallart.com/
  • Instagram: https://www.instagram.com/george_hall_art/

Learn more about The Professional Artist Association:

  • Join 50,000+ artists getting Free advice & inspiration: https://professionalartist.com/letter
  • Join ≈1,000 committed artists around the world for less than $1, £ or € a day: https://professionalartist.com/join
  • Instagram: https://www.instagram.com/professionalartistaccelerator

Free training and resources:

  • Free training on how to find art buyers without a big following: https://professionalartist.com/find-your-next-3-fine-art-collectors/?utm_source=PODCAST&utm_medium=social&utm_campaign=2025-06
  • Free insider report on how Painters, Sculptors, and Fine Art Photographers make their art income stable and consistent: https://professionalartist.com/report/?utm_source=PODCAST&utm_medium=social&utm_campaign=free_report

If you enjoyed this episode, please like and subscribe, share it with another artist and leave us a review. We read every single one.

The Professional Artist Podcast: Art Business Transformations
If you want to make it in the art world, talent is key - but so is mastering the business side. The Professional Artist Podcast is where fine artists and commerce meet. Co-hosts Miguel L. Mayher and Cristina Demiany guide visual artists through an audio gallery, exploring how to show and sell your art, land commissions, apply for artist grants, license your art, and much more. This is where your art career begins to grow. Miguel L. Mayher is the Director of Education at the Professional Artist Association. Previously, he worked with Google Arts & Culture, striking partnerships with national museums. He is also a Global Economic Symposium Young Fellow and a One Young World Ambassador. Cristina Demiany is a Senior Art Business Coach at the Professional Artist Association. She formerly served as Senior Program Manager at Sotheby’s Institute of Art and as Executive Director of the National Children’s Chorus. The Professional Artist Association is a global organization dedicated to providing real-world education for visual artists, including painters, sculptors, and fine art photographers.