Furniture-As-A-Service: Meet Jonas Kjellberg, Founder of NORNORM

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The Product-As-A-Service Champions Podcast, by Black Winch

Black Winch

13 episodes

2 days ago

The Product-As-A-Service Champions Podcast aims to eliminate the sense of being alone when trying to navigate the complexities of the "As-A-Service" landscape. You are not alone out there. We're creating a bustling community of As-A-Service champions just like you. In the Product-As-A-Service Champions Podcast, we will cut through the noise surrounding "As-A-Service". We'll talk real business. Welcome to a space where we dissect buzzwords and offer you meaningful perspectives. To get started with your As-A-Service journey, visit www.blackwinch.eu

Management

Business

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Management

Business

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Furniture-As-A-Service: Meet Jonas Kjellberg, Founder of NORNORM

The Product-As-A-Service Champions Podcast, by Black Winch

29 minutes 37 seconds

11 months ago

Furniture-As-A-Service: Meet Jonas Kjellberg, Founder of NORNORM

In this episode of the Product-As-A-Service Champions podcast, Yann Toutant, CEO of Black Winch, and Jonas Kjellberg, Founder of NORNORM, explore the transformative potential of circularity in the furniture industry. Key takeaways include:

Circular furniture design focuses on modularity, repairability, and simplicity. Technology and iterative processes help build stronger client relationships. Educating investors on durability and reuse is key to scaling circular models. Transitioning from leasing to flexible, fully circular subscription models. Workspaces are shifting towards sustainable, adaptable designs for a new generation.

Need further As-A-Service inspiration? Head over to ⁠www.blackwinch.eu⁠ and explore our whitepapers, infographics, blog posts, and more on servitization. We've got all the latest subscription insights to fuel your creativity.