Attendance dips, and the first instinct is often to blame kids or families—or fire off another robo-call. But here’s the truth: attendance isn’t just a kid problem. It’s a systems problem. In this episode, we’re breaking down why the usual fixes fall flat and what it takes to actually shift patterns long-term. From schoolwide culture moves and attendance mentors to family partnerships and staff systems, these strategies move beyond compliance and build connection. Because when kids feel like it doesn’t matter whether they’re there or not, that’s not a student issue—that’s a leadership challenge. If you’re tired of playing attendance whack-a-mole, start here. This episode gives you practical, ready-to-use steps to replace robo-calls with relationships and turn absenteeism into belonging.   Every Opportunity Video   Make sure you follow us on social media:  Facebook Instagram   Want more than just ideas? Join hundreds of principals inside The Principal Academy—a growing movement of school leaders reclaiming time, strengthening culture, and leading with purpose. Check it out here!