How-To Tips: Improving Credibility in Journalism & Fighting for Your Dream Job

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The PR Wine Down

Trust Relations

120 episodes

1 week ago

Grab a glass and get ready to wine down! On this award-winning podcast, PR veterans April White & Laura Schooler gab, analyze and commiserate on the key issues impacting PR pros. With guests ranging from startup executives and communications juggernauts, to the journalists and filmmakers on the other side of the desk, April and Laura deliver the latest news, trends and horror stories for rookie publicists and seasoned professionals alike. They're on a mission to make our jobs easier, more relatable and more entertaining — and, in some cases, to kick down the door on the PR industry.

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How-To Tips: Improving Credibility in Journalism & Fighting for Your Dream Job

The PR Wine Down

22 minutes 35 seconds

1 year ago

How-To Tips: Improving Credibility in Journalism & Fighting for Your Dream Job

Today on the PR Wine Down, hosts April and Laura tackle two key issues in today’s PR industry discourse: trust in journalism and the shaky job economy.

First, in the PR News segment, Laura shares a recap of “Polarization and the Press” from the blog page at Stanford’s Journalism program. In the post, Janine Zacharia, Carlos Kelly McClatchy lecturer in Stanford’s Department of Communication, and Emily Handsel, a senior at Stanford studying political science, unpack 12 actionable steps that journalists can take to enhance their credibility and rebuild trust in their reporting. Tune in as April and Laura cover the highlights, and share their own reflections about what PR professionals can do to support similar trust-building practices on the PR side of the news desk.

Also in this episode, April reads our latest Anonymous PR Horror Story submission, from a listener who was passed over for a promotion — and effectively laid off — despite being an overachiever with years of experience.

Read the PR News of the Week here: https://journalism.stanford.edu/polarization-and-the-press-12-ways-to-restore-respect-for-your-reporting

Connect with Trust Relations:

Have an anonymous PR horror story to share or questions you want to be answered on the show? Email us at contact@prwinedown.com.

You can stream the show live at 2:00 pm ET every Saturday, on ElectroMagnetic Radio.

You can also connect with Trust Relations on our website or on LinkedIn, Twitter, Facebook, and Instagram.

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Send in a voice message here: https://podcasters.spotify.com/pod/show/prwinedown