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If content creation feels like a scary rollercoaster ride you just want to get off, then this episode may give you a new way of looking at your content.
In this episode of The Powerful Content Podcast, Mel shares a content planning approach that makes everything feel lighter and more effective. She talks about how to start with one powerful core piece of content, then reimagine it across your platforms in a way that’s aligned with your energy and goals.
You’ll hear how this simple strategy can turn into a week (or more!) of content that connects, nurtures, and converts without the burnout or pressure to be everywhere all the time.
If you’re tired of scrambling for ideas or second-guessing what to say next, this episode will help you to simplify and share.
✨ Don’t forget: Mel is running a FREE live workshop: A Year’s Worth of Content Ideas. Join us to map out 12 months of aligned, purpose-driven content that supports your offers, your energy, and your dream clients.
Episode Breakdown:
00:00 Acknowledgement of Country 00:45 Welcome to the episode 02:17 The real secret to never running out of content ideas 03:04 Choosing your core content for the week 03:57 How to reimagine content (not just repurpose) 05:16 Creating content that supports your client journey 06:46 Examples you can run with right away 08:22 Making the most of your content ecosystem 10:07 Bringing in your Minimum Viable Content lens 12:26 Final thoughts + invitation to the live workshop
Links mentioned in this podcast
Free Live Workshop - A Year’s Worth of Content Ideas
If you enjoyed listening to this episode, then you’ll also love:
Episode 136 – My favourite content planning tools
Episode 158 – The difference a plan came make
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