I’m on a mission to inspire you with analogies from the music world. The Power of Music Thinking podcast features conversations with remarkable people that are also musicians.
For example: the CEO of a digital platform that is also the conductor of a Big Band or a Global Design Director of a well-known design firm playing guitar and teaching at a top-notch music and art school. A Customer Success Manager of a big tech company that was the guitarist of a well know pop band, a University Professor for Organisational and Community Psychology finding success patterns and playing the bass, and the Director of a famous Design and Art school that was a worldwide performing musician and conductor of classical music.
Every episode will inspire you through personal stories in business, society and music.
With his decades of experience in branding and online agencies, management consulting and online music platforms, Christof’s questions come from a place of curiosity and passion for meaningful co-creation, creative strategy and sustainable innovation in the context of the planet, people, and profit.
If you love society and culture, music and technology, documentaries, and business podcasts, take a second to follow The Power of Music Thinking.
Listeners of The Power of Music Thinking podcast will learn from some of the most exciting people in the world with practical tips and inspiring stories that will inspire your personal and business life.
Listen to The Power of Music Thinking here: https://musicthinking.com/podcast
Like this show? Please leave us a review -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!
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I’m on a mission to inspire you with analogies from the music world. The Power of Music Thinking podcast features conversations with remarkable people that are also musicians.
For example: the CEO of a digital platform that is also the conductor of a Big Band or a Global Design Director of a well-known design firm playing guitar and teaching at a top-notch music and art school. A Customer Success Manager of a big tech company that was the guitarist of a well know pop band, a University Professor for Organisational and Community Psychology finding success patterns and playing the bass, and the Director of a famous Design and Art school that was a worldwide performing musician and conductor of classical music.
Every episode will inspire you through personal stories in business, society and music.
With his decades of experience in branding and online agencies, management consulting and online music platforms, Christof’s questions come from a place of curiosity and passion for meaningful co-creation, creative strategy and sustainable innovation in the context of the planet, people, and profit.
If you love society and culture, music and technology, documentaries, and business podcasts, take a second to follow The Power of Music Thinking.
Listeners of The Power of Music Thinking podcast will learn from some of the most exciting people in the world with practical tips and inspiring stories that will inspire your personal and business life.
Listen to The Power of Music Thinking here: https://musicthinking.com/podcast
Like this show? Please leave us a review -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!
Thank you for your support; it helps the show!
Sonic UX research with Caitlyn Trevor - The Power of Music Thinking
The Power of Music Thinking
50 minutes
1 month ago
Sonic UX research with Caitlyn Trevor - The Power of Music Thinking
Could smart sound design actually make calling a hospital a less stressful experience? And what if the sound of a cello could be scientifically mapped to our emotions?
These are just some of the questions we’ll be exploring today with our guest, Caitlyn Trevor. Caitlyn holds a PhD in Music Theory, a Master’s in Cello Performance, and is an award-winning film score composer. As a researcher and UX professional, her work sits at that fascinating intersection of performance, science, and user experience.
In our chat, we trace Caitlyn’s journey from discovering the Lord of the Rings soundtrack to conducting neuroscience research in Switzerland. We’ll get into the specifics of how playing music acts as a full-body exercise for the brain, and why she’s applying that knowledge to improve everyday sonic experiences. We also discuss her fantastic LinkedIn series, "Sound Effects," which shows how sound can drive behaviour change. For example, one post reveals how adding a simple warning sound to an e-scooter can cut the number of times it goes unnoticed by pedestrians from a staggering 97% down to just 3%. It's a wonderful conversation packed with insight.
Show notes
Connect with Caitlyn via LinkedIn: https://www.linkedin.com/in/caitlyn-trevor/
The Sound Effect series on LinkedIn: https://www.linkedin.com/company/sonicuxr
Video Music in the tunnel: https://www.youtube.com/watch?v=2Irk1leLxfk
What is Music Cognition, video by David Heron: https://www.youtube.com/watch?v=R76p5B9nyPk
Show supportIf this podcast has sparked an idea, offered a new perspective, or provided a tool you’ve found useful. Please consider to support Music Thinking on Ko-fi: https://ko-fi.com/musicthinking
The Power of Music Thinking
I’m on a mission to inspire you with analogies from the music world. The Power of Music Thinking podcast features conversations with remarkable people that are also musicians.
For example: the CEO of a digital platform that is also the conductor of a Big Band or a Global Design Director of a well-known design firm playing guitar and teaching at a top-notch music and art school. A Customer Success Manager of a big tech company that was the guitarist of a well know pop band, a University Professor for Organisational and Community Psychology finding success patterns and playing the bass, and the Director of a famous Design and Art school that was a worldwide performing musician and conductor of classical music.
Every episode will inspire you through personal stories in business, society and music.
With his decades of experience in branding and online agencies, management consulting and online music platforms, Christof’s questions come from a place of curiosity and passion for meaningful co-creation, creative strategy and sustainable innovation in the context of the planet, people, and profit.
If you love society and culture, music and technology, documentaries, and business podcasts, take a second to follow The Power of Music Thinking.
Listeners of The Power of Music Thinking podcast will learn from some of the most exciting people in the world with practical tips and inspiring stories that will inspire your personal and business life.
Listen to The Power of Music Thinking here: https://musicthinking.com/podcast
Like this show? Please leave us a review -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!
Thank you for your support; it helps the show!