In this episode of the pod, I sit down with Jamie Lee, founder of JME Lab, to unpack the evolution of her portfolio career and the strategic framework she’s built around her business around (Jumpstart, Mobilize, and Elevate!). Jamie shares how she’s scaled her business through a thoughtful mix of consulting, fractional advisory, teaching, and one-on-one coaching engagements. From her early days at companies like Sony, EA, Walmart, and Nike to supporting scale-up brands like Everlane and Vital Proteins, Jamie reflects on how her corporate experience shapes her current business building mindset. She dives into how her time is now structured and how she thinks about AI adoption for leaner startups.