Podcasting for your business is supposed to grow your influence and opportunities… but for most podcasters, it feels like a time-consuming side project with no clear return.
If you’ve ever asked yourself:
“Is this even worth it?”
“Why isn’t my audience growing?”
“How do I actually make money from my podcast?”
You’re in the right place.
I’m Kaleb, a creative entrepreneur on a mission to turn podcasting into a real business asset—without burning out.
The Podcaster’s Journey is an open journal, a behind-the-scenes look at what actually works when it comes to building an audience, streamlining your workflow, and making podcasting sustainable for your business.
Season 2: The 90-Day Podcast Business Growth Challenge
For the next 90 days, I’m going all in—
Tracking every download, every lead, every dollar
Building offers & fixing my workflow in real time
Documenting what actually works (and what doesn’t)
No fluff. No theory. Just real results—or real lessons.
If you want to see what actually works, follow along.
New episodes every Tuesday.
Ready to build a podcast that fuels your business? Let’s go.
Podcasting for your business is supposed to grow your influence and opportunities… but for most podcasters, it feels like a time-consuming side project with no clear return.
If you’ve ever asked yourself:
“Is this even worth it?”
“Why isn’t my audience growing?”
“How do I actually make money from my podcast?”
You’re in the right place.
I’m Kaleb, a creative entrepreneur on a mission to turn podcasting into a real business asset—without burning out.
The Podcaster’s Journey is an open journal, a behind-the-scenes look at what actually works when it comes to building an audience, streamlining your workflow, and making podcasting sustainable for your business.
Season 2: The 90-Day Podcast Business Growth Challenge
For the next 90 days, I’m going all in—
Tracking every download, every lead, every dollar
Building offers & fixing my workflow in real time
Documenting what actually works (and what doesn’t)
No fluff. No theory. Just real results—or real lessons.
If you want to see what actually works, follow along.
New episodes every Tuesday.
Ready to build a podcast that fuels your business? Let’s go.

Episode Summary:
Have you ever had a big idea—something that excited and inspired you—only to see it fade away because you didn’t follow through? If that sounds familiar, you’re not alone.
In this episode of The Podcaster’s Journey, I share my personal struggle with staying consistent and how I’ve worked to overcome what my wife calls my six-month slump. From failed projects to unfinished dreams, I dive into what has finally helped me start following through on my creative ideas.
Here’s what we cover in today’s episode:
• Why dreamers often struggle with execution
• The power of accountability and community in staying consistent
• How my business coach and mastermind group helped me push through roadblocks
• The mindset shifts that helped me become a doer instead of just a dreamer
• Why only 6% of podcasters make it to 100 episodes and what that means for your journey
• The difference between being a consumer vs. being a creator
If you’re a creative entrepreneur or podcaster who struggles with sticking with your projects, this episode is for you.
Episode Timestamps:
00:00 - Intro: The Struggle of Turning Dreams Into Reality
01:30 - Childhood Dreams: Big Ideas That Never Took Off
04:15 - My Wife’s Observation: The Six-Month Slump
06:10 - Why Accountability Matters in Staying Consistent
07:45 - How My Business Coach and Community Helped
09:30 - Why 6% of Podcasters Make It to 100 Episodes
11:15 - The Mindset Shift: From Consumer to Creator
13:00 - Understanding the Long Game: Realistic Success Timelines
14:45 - The Power of Community: Why You Can’t Do It Alone
16:30 - My Call to Action: Join The Podcaster’s Journey Facebook Group
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Resources Mentioned:
Join the conversation in our Facebook group: https://www.facebook.com/groups/thepodcastersjourney
Connect with Me:
Website: https://www.podcastbuilders.co/
Instagram: https://www.instagram.com/kaleb.stock/
LinkedIn: https://www.linkedin.com/in/kalebstock/
Podcast Video Version: https://youtu.be/iQS2aVsOTHo
Leave me a voicemail about the episode: https://www.speakpipe.com/The_Podcasters_Journey