The Platform Rules: Digital Transformation for Product Companies
Propel
25 episodes
9 months ago
Digital transformation is all the rage, but there’s no clear definition of its scope and even less practical guidance about how to achieve it. To help manufacturing leaders navigate these uncertain waters, Propel has arrayed a roster of industry luminaries. Dario Ambrosini, Propel CMO, hosts product and other Propel leaders as they put forth a set of key tenets -- The Platform Rules -- to heed along your journey.
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Digital transformation is all the rage, but there’s no clear definition of its scope and even less practical guidance about how to achieve it. To help manufacturing leaders navigate these uncertain waters, Propel has arrayed a roster of industry luminaries. Dario Ambrosini, Propel CMO, hosts product and other Propel leaders as they put forth a set of key tenets -- The Platform Rules -- to heed along your journey.
The Platform Rules: Digital Transformation for Product Companies
33 minutes 4 seconds
3 years ago
Rule 5: The UX Matters
Imagine business applications with a UX that’s so ubiquitous and natural, that it’s virtually invisible. Got an expense report or ECO to approve? Send Slack a thumbs up emoji and you’re done. Is there where B2B UX is headed? We are joined by Adam Doti from Salesforce.
The Platform Rules: Digital Transformation for Product Companies
Digital transformation is all the rage, but there’s no clear definition of its scope and even less practical guidance about how to achieve it. To help manufacturing leaders navigate these uncertain waters, Propel has arrayed a roster of industry luminaries. Dario Ambrosini, Propel CMO, hosts product and other Propel leaders as they put forth a set of key tenets -- The Platform Rules -- to heed along your journey.
