In this episode, we spoke to the Obinna Okerekeocha about the impact of storytelling in selling African art. He is a Creative Director, Creative Executive, Producer, Documentary Filmmaker, Art Director, Multi-media Artist (Video & Sound), AV Editor, Photo & AV Manager, Graphics & Motion Designer, Film Music Composer, Storyteller, Creative Entrepreneur, Creative Community Builder & Creative Adventure seeker. Having spent almost 2 decades in the African workspace in various creative capacities, I have had the unique opportunity of building Nigerian super-brands in Advertising, 24hrs News, Energy, Philanthropy and Content Creation + Curation + Broadcast. As the Brand Programs Manager at TEF (Tony Elumelu Foundation), He produced key creative & publicity assets on various high-value audio-visual productions and projects, especially for the $100,000,000 Tony Elumelu Foundation Entrepreneurship Programme that has impacted the lives of thousands of African entrepreneurs. He is the Director of Content for Moniepoint Inc. (Formerly TeamApt). Moniepoint Microfinance Bank is the definitive bank for small and medium-sized businesses in Nigeria and is regulated by the Central Bank of Nigeria (CBN). Moniepoint MFB was also awarded by the CBN in 2022 as the most inclusive payment platform in the country and operates the largest distribution network for financial services in Nigeria, over 21 million people use their cards on our POS terminals monthly across every local government in Nigeria.