Developing Persona Characteristics that Matter

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The Persona and Journey Map Podcast

Andrew Schall

4 episodes

4 days ago

Learn about the latest strategies related to designing effective user artifacts from the author of The Persona and Journey Map Playbook. Find out more at: https://www.personajourneymapplaybook.com/

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Learn about the latest strategies related to designing effective user artifacts from the author of The Persona and Journey Map Playbook. Find out more at: https://www.personajourneymapplaybook.com/

Technology

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Developing Persona Characteristics that Matter

The Persona and Journey Map Podcast

5 minutes 52 seconds

1 month ago

Developing Persona Characteristics that Matter

Learn how to build personas as structured constructs using an attribute framework. We cover organizing attributes into altitudes, running workshops to align teams, and creating only the personas you need today with a system that can grow with your organization.