Palita Sriratana's Perfect Bite | Her Thai Heritage Behind Nam Prik Pao and Pink Salt Kitchens

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The Perfect Bite

Sarah Perkins

37 episodes

2 days ago

Your fusion of food and entrepreneurship, The Perfect Bite brings you inspiring conversations with chefs, restaurateurs, CPG brand founders, food tech founders, and more in the food and beverage industry, highlighting their experiences and how they've cooked up something new. From emerging brands to established business owners, you'll learn from the best entrepreneurs in food, beverage, hospitality, and agriculture about how they started their businesses, what problems they're solving, the tough times they've overcome, and their best advice for entering these industries or starting your own business. We end each episode with the world's best and hardest question: What is your perfect bite?

All content for The Perfect Bite is the property of Sarah Perkins and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Palita Sriratana's Perfect Bite | Her Thai Heritage Behind Nam Prik Pao and Pink Salt Kitchens

The Perfect Bite

59 minutes 37 seconds

4 months ago

Palita Sriratana's Perfect Bite | Her Thai Heritage Behind Nam Prik Pao and Pink Salt Kitchens

Have you ever tried Nam Prik Pao?

It’s maybe one of the greatest condiments EVER! In this episode of The Perfect Bite, host Sarah Perkins talks with Palita Sriratana, the founder of Pink Salt Kitchens and the creator behind the cult-favorite Thai chili jam Nam Prik Pao.

Palita’s journey is anything but ordinary. From growing up in Bloomington, Illinois, learning family recipes alongside her grandmother, to walking away from a pre-med path to follow her passion for food, she’s turned creativity, culture, and persistence into one of the most exciting new brands in the Asian CPG category.

Palita shares how her pop-up dinners evolved into a thriving consumer brand, how she built Nam Prik Pao into a nationwide favorite featured on Chopped and at retailers like Fresh Thyme and Here Here Market, and why she believes in doing things slowly, authentically, and with intention.

In this episode, you’ll learn:

How Palita turned a small pop-up kitchen into a CPG success story
The origin story of Nam Prik Pao and how it became a pantry essential
Why balancing tradition and innovation is key to modern Thai cooking
How Palita bootstrapped her brand while staying true to her heritage
The power of storytelling, culture, and design in building a food brand
What it means to grow a business with intention during challenging times

To learn more about Pink Salt Kitchens and Nam Prik Pao, head to www.pinksaltkitchens.com.

You can buy Nam Prik Pao and have it shipped nationwide on www.hereheremarket.com.

You can follow Palita at @hi.palita and Pink Salt Kitchens @pinksaltkitchens on Instagram.

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You can follow us on social media @perfectbitepod and visit our site www.theperfectbitepod.com.