On The Peerbound Podcast, we believe customer centricity is core to success. And our host, Sunny Manivannan, is excited to share stories from customer-obsessed leaders who consistently raise the bar. Tune in weekly to hear top marketing leaders in enterprise software discuss their career journeys and share their unique insights, future predictions, and proven strategies for amplifying the voice of the customer to accelerate growth.
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On The Peerbound Podcast, we believe customer centricity is core to success. And our host, Sunny Manivannan, is excited to share stories from customer-obsessed leaders who consistently raise the bar. Tune in weekly to hear top marketing leaders in enterprise software discuss their career journeys and share their unique insights, future predictions, and proven strategies for amplifying the voice of the customer to accelerate growth.
Mary Green, Founder of CMAWeekly, on Building an Engaged Customer Marketing Community
The Peerbound Podcast
42 minutes 13 seconds
5 days ago
Mary Green, Founder of CMAWeekly, on Building an Engaged Customer Marketing Community
Mary Green, founder of CMAWeekly, shares how she built a 1,500-member customer marketing community where customer marketers share unfiltered feedback. She discusses what's changing in customer marketing roles, why job seekers need to get on the front foot in interviews, and how the space is evolving as companies invest earlier in the function. Get an insider's perspective on how to choose a vendor, why proving ROI matters more than ever, and what really matters to customer marketers navigating today's market.
The Peerbound Podcast
On The Peerbound Podcast, we believe customer centricity is core to success. And our host, Sunny Manivannan, is excited to share stories from customer-obsessed leaders who consistently raise the bar. Tune in weekly to hear top marketing leaders in enterprise software discuss their career journeys and share their unique insights, future predictions, and proven strategies for amplifying the voice of the customer to accelerate growth.
