On The Peerbound Podcast, we believe customer centricity is core to success. And our host, Sunny Manivannan, is excited to share stories from customer-obsessed leaders who consistently raise the bar. Tune in weekly to hear top marketing leaders in enterprise software discuss their career journeys and share their unique insights, future predictions, and proven strategies for amplifying the voice of the customer to accelerate growth.
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On The Peerbound Podcast, we believe customer centricity is core to success. And our host, Sunny Manivannan, is excited to share stories from customer-obsessed leaders who consistently raise the bar. Tune in weekly to hear top marketing leaders in enterprise software discuss their career journeys and share their unique insights, future predictions, and proven strategies for amplifying the voice of the customer to accelerate growth.
Emily Ward (VP of Global Marketing at Turnitin) on Evolutions in EdTech and Performance Marketing
The Peerbound Podcast
24 minutes 23 seconds
1 year ago
Emily Ward (VP of Global Marketing at Turnitin) on Evolutions in EdTech and Performance Marketing
Emily Ward, Vice President of Global Marketing at Turnitin, discusses her unique journey from ballet to marketing, the importance of adaptability and data-driven decisions, insights on performance marketing, implications of generative AI in education technology, and the focus on customer voice and collaboration for growth in 2024.
The Peerbound Podcast
On The Peerbound Podcast, we believe customer centricity is core to success. And our host, Sunny Manivannan, is excited to share stories from customer-obsessed leaders who consistently raise the bar. Tune in weekly to hear top marketing leaders in enterprise software discuss their career journeys and share their unique insights, future predictions, and proven strategies for amplifying the voice of the customer to accelerate growth.
