In this episode of The Peel Podcast, host Shelley McGuire sits down with Natasha Williams, Chief Operating Officer, and Angela Cook, Program Director of Client Delivery, both from IntegrityM, to unpack one of today’s hottest (and most misunderstood) topics - Generative AI. Together, they explore what GenAI really is (and isn’t), why so many organizations get it wrong, and how to move beyond the “garbage in, garbage out” problem with better prompting, training, and culture change. Drawing from IntegrityM’s own adoption journey, Natasha and Angela share how they’ve successfully integrated AI into operations, from starting small with low-risk use cases to building confidence, power users, and measurable ROI. They discuss why AI isn’t replacing humans, but augmenting them, how to use it purposefully to solve real business challenges, and why understanding the human side of AI adoption is just as critical as the technology itself.  If you’ve ever wondered how to make AI work for your organization instead of against it, this episode delivers the clarity, context, and confidence you need to get started. To connect with Natasha, follow her on LinkedIn here.To connect with Angala, follow her on LinkedIn here.Learn more about IntegrityM by visiting their webpage here.