‘The Outsiders’ are Sal Daoud and Josh Gurgiel – two best mates and media professionals who share a passion (read: obsession) with Out of Home (OOH) advertising.
Each episode they’ll chat to global marketing experts about the rise and rise of OOH, what it means for the advertising industry and what we can all learn from the brands doing it best. Hear from the world’s ‘Outdoor Insiders’ about the way brands are leveraging the power of public space media to capture more consumer attention, prompt meaningful action and ultimately, build bigger brands.
Hosted on Acast. See acast.com/privacy for more information.
‘The Outsiders’ are Sal Daoud and Josh Gurgiel – two best mates and media professionals who share a passion (read: obsession) with Out of Home (OOH) advertising.
Each episode they’ll chat to global marketing experts about the rise and rise of OOH, what it means for the advertising industry and what we can all learn from the brands doing it best. Hear from the world’s ‘Outdoor Insiders’ about the way brands are leveraging the power of public space media to capture more consumer attention, prompt meaningful action and ultimately, build bigger brands.
Hosted on Acast. See acast.com/privacy for more information.
In this episode of The Outsiders, we had the absolute pleasure and privilege of talking with Niall Sallam, Founder and CEO of global DOOH company, Elevision and Sal and Josh's #1 media man-crush.
Based out of Dubai, Niall took us on a journey around the world and back in time, generously sharing the incredible origin story of Elevision in the UAE, their expansion beyond elevator screens and into other global markets, as well as the secrets behind their incredible success.
This is an epic chat not to be missed by anyone interested in OOH, leadership or just great storytelling!
Hosted on Acast. See acast.com/privacy for more information.