Great customer experience, the only competitive strategy in today's business reality, is fueled by great leadership. Culture starts at the top, but many brands don't drive customer-first strategy in their business models. For those at the top who want to make that leap but don't know how, Customer Experience expert Liliana Petrova joins leaders who share what they do to put the customer at the center of their business.
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Great customer experience, the only competitive strategy in today's business reality, is fueled by great leadership. Culture starts at the top, but many brands don't drive customer-first strategy in their business models. For those at the top who want to make that leap but don't know how, Customer Experience expert Liliana Petrova joins leaders who share what they do to put the customer at the center of their business.
The Role of Digital in the Student Experience - with Miguel Martinez-Saenz
The One Thing - Customer Experience From the Top
44 minutes
4 years ago
The Role of Digital in the Student Experience - with Miguel Martinez-Saenz
Customers are always paying attention -- you can’t miss a beat. There’s nowhere that’s more true than with an institution of higher learning, where students are both customers and residents. So setting a standard for student experience is paramount for leadership. Just ask Miguel Martinez-Saenz, President of St. Francis College in Brooklyn NY (of which Liliana Petrova happens to also be an alumna). Miguel shares with Liliana: why, as a leader, Miguel has a zero-tolerance policy for disrespect of front line employees, and believes in setting the right standard for how others interact with each other in the communities he creates; understanding because not all students are the same, a hybrid model of in-person and online services is necessary; the importance of service to others, and what it really means to being lucky; and, how Miguel and his team have led the college through the pandemic without missing beat of attention to customer experienceSee omnystudio.com/listener for privacy information.
The One Thing - Customer Experience From the Top
Great customer experience, the only competitive strategy in today's business reality, is fueled by great leadership. Culture starts at the top, but many brands don't drive customer-first strategy in their business models. For those at the top who want to make that leap but don't know how, Customer Experience expert Liliana Petrova joins leaders who share what they do to put the customer at the center of their business.
