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The One
Cassandra Klassen
10 episodes
3 days ago
Learn how to become the only option in your dream clients eyes
Show more...
Marketing
Business
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All content for The One is the property of Cassandra Klassen and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Learn how to become the only option in your dream clients eyes
Show more...
Marketing
Business
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008. From going viral with no dream clients, to selling out her high ticket mastermind (BUSINESS COACH)
The One
40 minutes 49 seconds
3 months ago
008. From going viral with no dream clients, to selling out her high ticket mastermind (BUSINESS COACH)

This episode unpacks one of the most frustrating gaps in online business:


You're doing everything right — content’s landing, you’re getting followers, maybe even going viral — and yet…
🧊 Sales feel cold.
🌀 The wrong people keep inquiring.
🛑 Your “dream client” isn’t converting.


In this behind-the-scenes case study, I walk you through the blind spot one client had in her messaging, how we shifted it without needing more followers, and the strategy that helped her sell out her high-ticket mastermind — in her first year of coaching.



✨ Inside this episode:

📉 Why audience growth can kill high-ticket conversions if you're not careful
🧠 The real difference between motivating dreamers vs. activating buyers
📊 What to do when your reach plummets and engagement drops — on purpose
💬 Why beginner-friendly content might be sabotaging your sales
🕵️‍♀️ And how to spot the blind spots in your messaging that are turning off your best-fit clients



This is your permission to stop trying to please the masses and start crafting content that attracts buyers, not just dreamers.



Follow Cass on IG:
https://www.instagram.com/cassklass_/


Work with Cass:The Drop: https://cassklass.com/dropThe Edit: https://cassklass.com/editPrivate: https://cassklass.com/private


The One
Learn how to become the only option in your dream clients eyes