
You’ve heard it a thousand times: just be consistent.
But what if your content isn’t converting… even when you are?
In this episode, Cass unpacks the real definition of consistency that actually grows your business (and no, it’s not about posting every day). She shares her personal behind-the-scenes on being “flippy floppy,” why your content strategy can have seasons just like your workouts, and what actually matters when it comes to building a brand people buy from.
Inside:
Why you can be inconsistent in your habits… but still consistent in your brand
The difference between content that checks a box vs. content that drives sales
How to approach seasons of low output without sabotaging momentum
Why some creators explode while others stay stuck posting filler
Whether you’re posting 3x a week or 3x a day — this episode will reframe how you think about consistency forever.
Follow Cass on IG:
https://www.instagram.com/cassklass_/
Work with Cass:
The Drop:https://cassklass.com/drop
The Edit: https://cassklass.com/edit
Private: https://cassklass.com/private