Andrew Constable is a certified Leanstack coach and founder of Visualize Solutions, coaching founders to product market fit. Saibelle Khaibeh is the founder of SK innovations, aiming to utilize pretotyping to design user centric products. Together, we all chat about how they got into pretotyping, pretotyping our own habits, and the concept of “innovation theater.” Plus, hear about how Saibelle is testing a face mask disinfectant at home!

Timestamps:

1:08 How Andrew and Saibelle got into pretotyping

8:28 Saibelle’s face mask disinfectant pretotype

12:12 How Andrew uses pretotyping in business coaching

14:06 Judo strategy

20:47 Most applicable use of pretotyping

21:47 Do pretotypes have to have sales-based context?

23:50 Pretotyping your habits

26:55 Data driven product development

29:12 What pretotypes you working on?

33:55 Innovation theater

36:05 Pretotyping in the UK

41:20 Pretotyping Amazon Go

46:45 Pretotyping a book on pretotyping

53:00 Personal pretotypes

57:40 Personal plugs

Contact info:

Andrew: https://www.linkedin.com/in/andrewconstable-mba/

Saibelle: https://www.linkedin.com/in/saibelle-khaibah-574172165/