Alberto Savoia

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The Official Pretotyping Podcast

Jonathan Sun and Robert Skrobe

12 episodes

5 days ago

Pretotyping is a method of using experiments to validate your business idea in the fastest and cheapest way possible. But what are the best ways to use pretotyping? How have some of the leading experts in this field managed to help more traditional organizations adapt to this mentality? How would they pretotype existing products or services? Join Jonathan Sun and Robert Skrobe, two of the most well-known practitioners in this space, as they talk all things pretotyping with various guests. Intro Music: Logic- Midnight Marauder Instrumental by Lobotomize

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Entrepreneurship

Business

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Alberto Savoia

The Official Pretotyping Podcast

37 minutes 15 seconds

4 years ago

Alberto Savoia

Alberto Savoia is the creator of the pretotyping movement. He first wrote the book “Pretotype It” in 2011, followed by “Right It” in 2019. He also lectures in Stanford University and helps organisations all across the globe run experiments to prove if they are working on the right sets of ideas. Join us as we delve into the importance of the XYZ hypothesis, the moral implications of pretotyping, and pretotyping in real life!

Timestamps:

0:00 Intro

1:26 Habits of successful product managers

2:23 Is 5 pretotyping experiments enough to get pre-seed funding?

4:10 Portfolio of experiments

4:48 Teaching Tim Vang and Leslie Barry

7:27 Pretotyping is basic algebra

12:00 Going from market engagement hypothesis to XYZ hypothesis

16:25 Popular pretotypes during COVID-19

17:24 Qualitative vs quantitative evidence

20:57 Amazon’s build it programme

22:31 Moral implications of pretotyping

26:25 Industries that pretotyping should/shouldn’t be done

27:53 Pretotyping in parenting/IRL

31:00 How to further evangelise pretotyping?

35:20 Alberto’s YT

Connect with Alberto here: https://www.linkedin.com/in/albertosavoia

This episode is sponsored by Exponentially. Supercharge your innovation process and get certified as a world-class pretotyper with the Official Learn Pretotyping online course. Sign up using the code OG100 for $100 off!

Learn from Exponentially’s CEO and master pretotyper Leslie Barry and develop your own pretotype with personal feedback from Leslie. You will also gain access to the Exponentially app - an enterprise-level tool to help you keep track of your pretotypes - and join an exclusive Slack community of certified pretotypers. Sign up today at www.exponentially.com/learn-pretotyping, and use the code OG100 for $100 off.