When Dustin Adams founded We Are One Composites in 2017, the mountain biking industry experts said it couldn't be done. Manufacturing carbon fiber rims in Canada? Economically impossible. Yet Adams, a former World Cup downhill racer with podium finishes and Canadian Championship titles to his name, wasn't deterred by conventional wisdom. Selling everything he owned—including his comfortable Squamish home—Adams moved his family to Kamloops, bought a "rat-infested" house that needed work, and ...
All content for The NSMB Podcast is the property of NSMB / North Shore Mountain Biking and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
When Dustin Adams founded We Are One Composites in 2017, the mountain biking industry experts said it couldn't be done. Manufacturing carbon fiber rims in Canada? Economically impossible. Yet Adams, a former World Cup downhill racer with podium finishes and Canadian Championship titles to his name, wasn't deterred by conventional wisdom. Selling everything he owned—including his comfortable Squamish home—Adams moved his family to Kamloops, bought a "rat-infested" house that needed work, and ...
Unless you’ve met him at a race or listened to him on another podcast, you may not have heard of Mark Fitzsimmons, or Fitzy as he’s known to friends. He’s one of the unsung heroes of the mountain bike world. Fitzy is famous to a certain sort of person though: World Cup racers. He’s helped riders like Greg Minnaar, Aaron Gwin and Steve Peat go even faster, working for Fox Racing supporting the Santa Cruz syndicate and other race teams.More recently Mark took up motor cycle racing - virtua...
The NSMB Podcast
When Dustin Adams founded We Are One Composites in 2017, the mountain biking industry experts said it couldn't be done. Manufacturing carbon fiber rims in Canada? Economically impossible. Yet Adams, a former World Cup downhill racer with podium finishes and Canadian Championship titles to his name, wasn't deterred by conventional wisdom. Selling everything he owned—including his comfortable Squamish home—Adams moved his family to Kamloops, bought a "rat-infested" house that needed work, and ...
