We are sitting down with Grace Kao, Spotify’s Head of Global Business Marketing, for an exclusive look into the world of modern marketing mastery. With a career spanning over 20 years, Grace has helped brands like Pepsi, Apple, and PlayStation connect with Spotify’s 615 million monthly listeners. She recently led Spotify Advertising’s transformative ‘Spreadbeats’ campaign—earning global acclaim at Cannes and a spot on Adweek’s Top 50 Indispensable Business Leaders list. In this episode, you w...
All content for The NOW Gen is the property of The NOW Gen and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We are sitting down with Grace Kao, Spotify’s Head of Global Business Marketing, for an exclusive look into the world of modern marketing mastery. With a career spanning over 20 years, Grace has helped brands like Pepsi, Apple, and PlayStation connect with Spotify’s 615 million monthly listeners. She recently led Spotify Advertising’s transformative ‘Spreadbeats’ campaign—earning global acclaim at Cannes and a spot on Adweek’s Top 50 Indispensable Business Leaders list. In this episode, you w...
Season 2 Episode 141 "Innovation, Growth, and Marketing in Don McGuire’s industry"
The NOW Gen
36 minutes
2 years ago
Season 2 Episode 141 "Innovation, Growth, and Marketing in Don McGuire’s industry"
In this episode, we will dive into an industry that is everywhere. We are more familiar with it than we think, and it keeps us guessing what comes next. We are discussing innovation, growth, and marketing in the technology industry. To talk about what is happening in this industry, we have Don McGuire, the Chief Marketing Officer for Qualcomm. With his knowledge of tech marketing, moving from B2B to B2C marketing efforts, and putting the consumer at the center of everything, this episode is i...
The NOW Gen
We are sitting down with Grace Kao, Spotify’s Head of Global Business Marketing, for an exclusive look into the world of modern marketing mastery. With a career spanning over 20 years, Grace has helped brands like Pepsi, Apple, and PlayStation connect with Spotify’s 615 million monthly listeners. She recently led Spotify Advertising’s transformative ‘Spreadbeats’ campaign—earning global acclaim at Cannes and a spot on Adweek’s Top 50 Indispensable Business Leaders list. In this episode, you w...
