We are sitting down with Grace Kao, Spotifyâs Head of Global Business Marketing, for an exclusive look into the world of modern marketing mastery. With a career spanning over 20 years, Grace has helped brands like Pepsi, Apple, and PlayStation connect with Spotifyâs 615 million monthly listeners. She recently led Spotify Advertisingâs transformative âSpreadbeatsâ campaignâearning global acclaim at Cannes and a spot on Adweekâs Top 50 Indispensable Business Leaders list. In this episode, you w...
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We are sitting down with Grace Kao, Spotifyâs Head of Global Business Marketing, for an exclusive look into the world of modern marketing mastery. With a career spanning over 20 years, Grace has helped brands like Pepsi, Apple, and PlayStation connect with Spotifyâs 615 million monthly listeners. She recently led Spotify Advertisingâs transformative âSpreadbeatsâ campaignâearning global acclaim at Cannes and a spot on Adweekâs Top 50 Indispensable Business Leaders list. In this episode, you w...
E155 | Mastering Media Strategy with Michelle Kircher-Weiskittel
The NOW Gen
25 minutes
1 year ago
E155 | Mastering Media Strategy with Michelle Kircher-Weiskittel
Welcome to another insightful episode of The Now Gen Podcast! đď¸ In this episode, we're thrilled to have Michelle Kircher-Weiskittel, Head of Media, Creative, and Operations at Albertsons Media Collective, share her expertise on the evolving landscape of media strategy. Join us as Michelle delves into: The powerful combination of creativity and data in shaping successful media strategies. How retail media networks are transforming brand growth opportunities. Best practices for optimizing me...
The NOW Gen
We are sitting down with Grace Kao, Spotifyâs Head of Global Business Marketing, for an exclusive look into the world of modern marketing mastery. With a career spanning over 20 years, Grace has helped brands like Pepsi, Apple, and PlayStation connect with Spotifyâs 615 million monthly listeners. She recently led Spotify Advertisingâs transformative âSpreadbeatsâ campaignâearning global acclaim at Cannes and a spot on Adweekâs Top 50 Indispensable Business Leaders list. In this episode, you w...
