Which is a better way to serve your nonprofit’s program participants: Experience and knowledge-based assumptions, or regular input from the participants themselves? The answer is, of course, combining both. After all, how do you know how to apply your knowledge if you’re not regularly asking your beneficiaries what they need and how it’s working? That’s where evaluation comes in, to collect the feedback and input from your constituents and provide insights (and stories) to how you’re doing and how you can serve them better. Allison Shurilla is the founder of AS Community Consulting. In this interview, she lays out how evaluations can help nonprofits by first clarifying what they want to achieve, then establishing the evaluative processes that they can use, and finally incorporating them into their regular processes. ** Episode Links and Shownotes: https://nphf.show/ep47 ** What we’ll be discussing: • The problem with how most nonprofits lead programs and devote resources today. • What evaluation means, how it works and how it helps optimize your hero creation systems • Ways that nonprofits can start incorporating evaluation into their practices and processes.