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The Nonprofit Hero Factory
dotOrgStrategy
53 episodes
6 days ago
Join us for conversations with experts and thought-leaders on how to tap into storytelling, technology, best practices and latest trends to augment your communications and fundraising, maximize your resources, develop and deliver new programs, and generate revenue … so you can create a better world for all of us.
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Non-Profit
Business
RSS
All content for The Nonprofit Hero Factory is the property of dotOrgStrategy and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join us for conversations with experts and thought-leaders on how to tap into storytelling, technology, best practices and latest trends to augment your communications and fundraising, maximize your resources, develop and deliver new programs, and generate revenue … so you can create a better world for all of us.
Show more...
Non-Profit
Business
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Episode 35: What Nonprofits Can Learn from IKEA to Increase Support & Impact, with Boris Kievsky
The Nonprofit Hero Factory
23 minutes 26 seconds
4 years ago
Episode 35: What Nonprofits Can Learn from IKEA to Increase Support & Impact, with Boris Kievsky
Can asking your supporters for their help and input actually raise the amount they’re willing to support your nonprofit’s work? There’s a phenomenon in psychology, studied and demonstrated by behavioral economists, in which people consider something they’ve taken part in creating to be worth more than the same thing made by a professional. This cognitive bias is called the IKEA Effect In this episode, Boris discusses strategies for nonprofits to capitalize on the power of the IKEA Effect to form a stronger connection with supporters, increasing your perceived value and raising more money for your work. ** Episode Links and Shownotes: https://nphf.show/ep35 ** What we’ll be discussing: • The IKEA Effect — using cognitive bias to create stronger connections and raise more money. • The Endowment Effect and how it can be beneficial to your organization. • The importance of creating valuable experiences for your supporters. • Why should your supporters be connected with beneficiaries? • Connecting actions and results by telling stories. • Avoiding the Disenfranchisement Effect.
The Nonprofit Hero Factory
Join us for conversations with experts and thought-leaders on how to tap into storytelling, technology, best practices and latest trends to augment your communications and fundraising, maximize your resources, develop and deliver new programs, and generate revenue … so you can create a better world for all of us.