In this episode, we're continuing our exploration of the Voldemort method, a unique approach to creating compelling content that resonates with your audience. Today, we'll focus on the second element: Approach. Approach in Marketing: What is Approach? Approach is how you differentiate yourself and your message in the market. It's your unique method or process that sets you apart from competitors. Importance of Approach in Digital Marketing: Crucial for standing out in a crowded digital landscape. Helps establish credibility and build trust with your audience. Developing Your Approach: Define your process and give it a catchy name. Break down your method into clear, actionable steps. Example: The Match Method Magnetic Map: Understand clients' unique energy using astrology and human design. Align: Refine offers to ensure alignment with goals and values. Target: Attract the right clients using a tailored marketing strategy. Key Takeaways: Be Specific: Provide detailed explanations of your approach to build credibility. Be Memorable: Give your method a catchy name to make it memorable and distinctive. Show How You Can Help: Highlight how your approach addresses your audience's needs and pain points. Next Steps: In the next episode, we'll dive into the third element of the Voldemort method: Angles. Stay tuned to learn how to find the perfect angle for your marketing campaigns and online content. RESOURCES Yeah, I'm making stink about this because I have put ALL my resources in one place - yay efficiency!  From hypnotherapy tracks, guides and masterclasses, OR anything I mention in the episodes, you can find them HERE.  Connect with Ashley : I'm the most profound and intellectual here -->Facebook I'm the most shouty, silly and scattered here -->TikTok I'm the most ranty and random here ---> Email