Your new host, Brent Gervais, had the opportunity to sit down together with Max Schrems - privacy lawyer and pioneer in the European data privacy movement - to explore some thoughts and ideas that stemmed from Max's keynote given at the Nextcloud Conference 2023. We explore the newly adopted Transatlantic Data Privacy Framework, it's implications and why we all need to care and pay attention. We also touch on the 15-year debate on EU-US data transfers, surveillance law, anti-competitive behaviours in Big Tech and the need for regulation, despite the challenges presented by the process.