This episode of The New Abnormal podcast features Bulent Duagi, a 'cross-pollinator' in the Romanian futurists-ecosystem. He works with high-stakes decision makers, facilitating strategy execution and acting as a guide for organisations tackling tough challenges. He also works as a futures-skills trainer to help 'curious people stay relevant' via moderating workshops on core topics such as Strategic Thinking or Applied AI. Bulent has a passion for helping companies address their m...
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This episode of The New Abnormal podcast features Bulent Duagi, a 'cross-pollinator' in the Romanian futurists-ecosystem. He works with high-stakes decision makers, facilitating strategy execution and acting as a guide for organisations tackling tough challenges. He also works as a futures-skills trainer to help 'curious people stay relevant' via moderating workshops on core topics such as Strategic Thinking or Applied AI. Bulent has a passion for helping companies address their m...
Michael Beverland 'Brand Management: Co-creating Meaningful Brands'
The New Abnormal
55 minutes
1 year ago
Michael Beverland 'Brand Management: Co-creating Meaningful Brands'
Series Four This episode of The New Abnormal podcast features Michael Beverland, Professor of Brand Strategy, Strategy & Marketing, at the University of Sussex Business School. He's an innovator in marketplace authenticity and strategic design research, as well as cultural marketing insights. Michael is also the author of 'Building Brand Authenticity: Seven Habits of Iconic Brands' and 'Brand Management: Co-creating Brand Meaning'. (Which provides an overview of the controversies and d...
The New Abnormal
This episode of The New Abnormal podcast features Bulent Duagi, a 'cross-pollinator' in the Romanian futurists-ecosystem. He works with high-stakes decision makers, facilitating strategy execution and acting as a guide for organisations tackling tough challenges. He also works as a futures-skills trainer to help 'curious people stay relevant' via moderating workshops on core topics such as Strategic Thinking or Applied AI. Bulent has a passion for helping companies address their m...
