Ever wondered how the roar of a crowd or a cheerleader's chant could coax your weary legs across a marathon finish line? I'm living proof of that force, powered through the London Marathon by the electrifying support from Macmillan and St John Ambulance's cheering squads. This episode is a testament to the incredible strength we find in the kindness of strangers and the shared human spirit that propels us forward. My co-host Valerio, whom I fondly call the accidental half-marathoner, chimes i...
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Ever wondered how the roar of a crowd or a cheerleader's chant could coax your weary legs across a marathon finish line? I'm living proof of that force, powered through the London Marathon by the electrifying support from Macmillan and St John Ambulance's cheering squads. This episode is a testament to the incredible strength we find in the kindness of strangers and the shared human spirit that propels us forward. My co-host Valerio, whom I fondly call the accidental half-marathoner, chimes i...
Have we been underestimating the sheer force of niche marketing all along? Join us as we confess our early entrepreneurial missteps and share the powerful lessons learned on honing in on a specific audience. It's a tale of transformation that saw us evolve from trying to please everyone to mastering the art of addressing the exact needs of a distinct group. We dissect the surprising discovery that a focused approach not only cultivates a loyal community but can also be more profitable than a ...
The Needle Movers
Ever wondered how the roar of a crowd or a cheerleader's chant could coax your weary legs across a marathon finish line? I'm living proof of that force, powered through the London Marathon by the electrifying support from Macmillan and St John Ambulance's cheering squads. This episode is a testament to the incredible strength we find in the kindness of strangers and the shared human spirit that propels us forward. My co-host Valerio, whom I fondly call the accidental half-marathoner, chimes i...
