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The Narrative Advantage
Erin Trafford
36 episodes
3 days ago
The Narrative Advantage Podcast is where ambitious entrepreneurs and leaders learn how to unlock the real power of their story — so they can sell with resonance, lead with confidence, and build businesses that align with their purpose.

Hosted by Erin Trafford — trusted communications strategist, media veteran, CEO of Story Studio Network and creator of The Narrative Advantage Method — each episode blends sharp storytelling strategy with embodied practices that help you feel safe, confident, and magnetic in your message.

More than tactics, this is about building the clarity and narrative advantage that sustains your business—and your energy—for the long run.
Show more...
Entrepreneurship
Education,
Business,
Marketing,
Self-Improvement
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All content for The Narrative Advantage is the property of Erin Trafford and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Narrative Advantage Podcast is where ambitious entrepreneurs and leaders learn how to unlock the real power of their story — so they can sell with resonance, lead with confidence, and build businesses that align with their purpose.

Hosted by Erin Trafford — trusted communications strategist, media veteran, CEO of Story Studio Network and creator of The Narrative Advantage Method — each episode blends sharp storytelling strategy with embodied practices that help you feel safe, confident, and magnetic in your message.

More than tactics, this is about building the clarity and narrative advantage that sustains your business—and your energy—for the long run.
Show more...
Entrepreneurship
Education,
Business,
Marketing,
Self-Improvement
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The Pricing Paradox - Why Lower Ticket offers are harder to sell - Transmission Series Day 24
The Narrative Advantage
17 minutes
2 weeks ago
The Pricing Paradox - Why Lower Ticket offers are harder to sell - Transmission Series Day 24
In this raw Day 24 update, I break down:

The two types of objections I'm getting (energetic hesitation + money blocks)
Why I've been afraid to directly tie embodied work to financial abundance
How the "journalism wall" kept me from naming what this work actually does
Why building somatic capacity IS building wealth (not an adjacent outcome)
What happens when you attract people who want healing but can't connect it to revenue
Why creative businesses (especially women) undercharge for transformational work
What I'm changing: getting direct about the financial pathway 

The pricing paradox is real: sometimes your most affordable offer is your hardest sell. Not because of the price—because of the clarity gap.

If this resonates, the Embodied Visibility Lab still has space. 10 weeks, group mentorship, designed to help you embody your visibility and build capacity for expansion. DM me if you're ready.

Your Next Steps:
  • Work with Me: https://www.erintrafford.com/link-in-bio
  • Grab the Story & Somatics Private Audio Vault: https://erintrafford.com/story-and-somatics
  • Connect on Instagram: https://www.instagram.com/its.erintrafford
  • Connect on LinkedIn: https://www.linkedin.com/in/erintrafford/
  • Find Erin on YouTube: https://www.youtube.com/channel/UCfZBA8F_znMYzT4pjtWCbhA
The Narrative Advantage
The Narrative Advantage Podcast is where ambitious entrepreneurs and leaders learn how to unlock the real power of their story — so they can sell with resonance, lead with confidence, and build businesses that align with their purpose.

Hosted by Erin Trafford — trusted communications strategist, media veteran, CEO of Story Studio Network and creator of The Narrative Advantage Method — each episode blends sharp storytelling strategy with embodied practices that help you feel safe, confident, and magnetic in your message.

More than tactics, this is about building the clarity and narrative advantage that sustains your business—and your energy—for the long run.